J 2014

Individualization of Demand of Tourism Industry and Activities of Destination Management Organizations

PLZÁKOVÁ, Lucie, Petr STUDNIČKA and Josef VLČEK

Basic information

Original name

Individualization of Demand of Tourism Industry and Activities of Destination Management Organizations

Authors

PLZÁKOVÁ, Lucie, Petr STUDNIČKA and Josef VLČEK

Edition

Czech Hospitality and Tourism Papers, Praha, Vysoká škola hotelová, 2014, 1801-1535

Other information

Language

English

Type of outcome

Článek v odborném periodiku

Field of Study

50600 5.6 Political science

Country of publisher

Czech Republic

Confidentiality degree

není předmětem státního či obchodního tajemství

Organization unit

University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.

Keywords (in Czech)

cestovní ruch, individualizace poptávky, inovace nabídky, organizace destinačního managementu, spotřebitelské chování,

Keywords in English

consumer behavior, destination management organizations, individualization of demand, innovation of supply, travel and tourism industry

Tags

International impact, Reviewed

Links

WD-37-07-2, research and development project.
Změněno: 30/4/2014 08:25, Ing. Petr Studnička, PhD.

Abstract

V originále

The birth of the individual consumer is an expression of the present style of life, whose realm has become emotional consumption. People want to achieve self-realization, and tourism represents the products and services that help them fulfill this need. Most consumers complete their tourism product on their own. Providers of tourism services need to understand tourism consumers’ behavior, or they cannot respond appropriately to their clients’ needs for innovation. The development of a tourism destination depends on the destination´s ability to develop and adapt its resources, activities of destination management organizations, and coordination of links to neighboring areas.