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@inproceedings{14645,
author = {Máče, Jan and Zeman, David and Hřebík, František},
address = {Zagreb},
edition = {první},
editor = {Vladimir Šimovič, Ljubica Bakič-Tomič, Zuzana Hubinková},
keywords = {theory of rational decision-making, heuristic method, cognitive psychology, decision making under uncertainty, the Allais paradox},
howpublished = {tištěná verze "print"},
language = {eng},
location = {Zagreb},
pages = {151-156},
publisher = {Faculty of Teacher Education of the University of Zagreb},
title = {Decision - Making in Economic Theory},
year = {2015}
}
TY - JOUR
ID - 14645
AU - Máče, Jan - Zeman, David - Hřebík, František
PY - 2015
TI - Decision - Making in Economic Theory
PB - Faculty of Teacher Education of the University of Zagreb
CY - Zagreb
KW - theory of rational decision-making, heuristic method, cognitive psychology, decision making under uncertainty, the Allais paradox
N2 - The basis of economic decision-making processes are always individual entities. Traditional economic science assumes that individual actors behave rationally and have only one aim in their decision-making, which is to maximize expected utility. The authors of modern economic theory, however, have come to realize that the decision-making of economic agents is a much more complicated process, which includes psychological factors. The basis of economic decision-making processes are always individual entities. Traditional economic science assumes that individual actors behave rationally and have only one aim in their decision-making, which is to maximize expected utility. The authors of modern economic theory, however, have come to realize that the decision-making of economic agents is a much more complicated process, which includes psychological factors.
ER -
MÁČE, Jan, David ZEMAN a František HŘEBÍK. \textit{Decision - Making in Economic Theory}. první. Zagreb: Faculty of Teacher Education of the University of Zagreb, 2015, s.~151-156.
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