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Aktuální trendy online marketingu

HÁN, Jan and Štěpán CHALUPA

Basic information

Original name

Aktuální trendy online marketingu

Authors

HÁN, Jan and Štěpán CHALUPA

Edition

2016

Other information

Type of outcome

Requested lectures

Confidentiality degree

is not subject to a state or trade secret

Organization unit

University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.

Keywords (in Czech)

online marketing, hotely, direct booking, OTA

Keywords in English

online marketing, hotels, direct booking, OTA
Changed: 20/9/2016 16:58, doc. Ing. Jan Hán, Ph.D.
Displayed: 3/4/2025 10:37