A challange for small cities - new concept of strategic planning

@inproceedings{19608,
   author = {Tittelbachová, Šárka and Tittelbachová, Šárka},
   address = {Ljubljana,Slovenia},
   booktitle = {International scientific conference on economics and management},
   edition = {1. vydání},
   keywords = {strategic plannin; BSC method; balance goals; potencional for tourism development},
   howpublished = {elektronická verze "online"},
   language = {eng},
   location = {Ljubljana,Slovenia},
   isbn = {978-86-80194-06-6},
   pages = {978-988},
   publisher = {All in One Print Center, Belgrade},
   title = {A challange for small cities - new concept of strategic planning},
   year = {2017}
}

TY  - JOUR
ID  - 19608
AU  - Tittelbachová, Šárka - Tittelbachová, Šárka
PY  - 2017
TI  - A challange for small cities - new concept of strategic planning
PB  - All in One Print Center, Belgrade
CY  - Ljubljana,Slovenia
SN  - 9788680194066
KW  - strategic plannin
KW  - BSC method
KW  - balance goals
KW  - potencional for tourism development
N2  - This paper tries to clarify the grounds and process of the strategic planning in a small city in the Pilsen region, that decided to accelerate its potential for local development. Possibilities and difficulties of the strategic planning process are analysed in terms of responsible public administration. Methods used in the paper are quantitative analysis, results of the surveys, focus group and a BSC method. Result of the paper is a dynamic strategic plan with balanced objectives that respect the needs of local inhabitants. These goals were gained during work in focus groups in combination with the city´s realistic possibilities, as well as with consideration of actual use of the potential mainly for permanent residents and also for visitors and potential residents.
ER  - 

TITTELBACHOVÁ, Šárka a Šárka TITTELBACHOVÁ. A challange for small cities - new concept of strategic planning. Online. In \textit{International scientific conference on economics and management}. 1. vydání. Ljubljana,Slovenia: All in One Print Center, Belgrade, 2017, s.~978-988, 1140 s. ISBN~978-86-80194-06-6.