Detailed Information on Publication Record
2018
The Impact of Online Reputation Management on Customesrs' Decision Making Process
CHALUPA, ŠtěpánBasic information
Original name
The Impact of Online Reputation Management on Customesrs' Decision Making Process
Name (in English)
The Impact of Online Reputation Management on Customesrs' Decision Making Process
Authors
Edition
Czech Hospitality and Tourism Papers, Praha, The Insitute od Hospitality Management in Prague, 2018, 1801-1535
Other information
Language
Czech
Type of outcome
Článek v odborném periodiku
Confidentiality degree
není předmětem státního či obchodního tajemství
Keywords in English
Customer behaviour, electronic word-of-mouth, user generated content
Změněno: 21/1/2019 08:53, Ing. Štěpán Chalupa, Ph.D.