J 2018

The Impact of Online Reputation Management on Customesrs' Decision Making Process

CHALUPA, Štěpán

Basic information

Original name

The Impact of Online Reputation Management on Customesrs' Decision Making Process

Name (in English)

The Impact of Online Reputation Management on Customesrs' Decision Making Process

Authors

CHALUPA, Štěpán

Edition

Czech Hospitality and Tourism Papers, Praha, The Insitute od Hospitality Management in Prague, 2018, 1801-1535

Other information

Language

Czech

Type of outcome

Článek v odborném periodiku

Confidentiality degree

není předmětem státního či obchodního tajemství

Keywords in English

Customer behaviour, electronic word-of-mouth, user generated content
Změněno: 21/1/2019 08:53, Ing. Štěpán Chalupa, Ph.D.
Displayed: 2/11/2024 23:21