h
2015
Název projektu: Využití moderních technologií v marketingové komunikaci
JAKUBÍKOVÁ, Dagmar and Petr JANEČEK
Basic information
Original name
Název projektu: Využití moderních technologií v marketingové komunikaci
Other information
Type of outcome
Membership in academic boards, specialist panels, and other similar bodies
Country of publisher
Czech Republic
Confidentiality degree
is not subject to a state or trade secret
Organization unit
University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Keywords (in Czech)
marketing, technologie, marketingová komunikace
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