JAKUBÍKOVÁ, Dagmar and Jan MOUCHA. Název projektu: Využití nástrojů marketingového mixu v podnicích služeb. 2019 - 2020.
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Basic information
Original name Název projektu: Využití nástrojů marketingového mixu v podnicích služeb
Authors JAKUBÍKOVÁ, Dagmar and Jan MOUCHA.
Edition 2019 - 2020.
Other information
Original language Czech
Type of outcome Membership in academic boards, specialist panels, and other similar bodies
Country of publisher Czech Republic
Confidentiality degree is not subject to a state or trade secret
Organization unit University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Keywords (in Czech) marketing,služby, marketingový mix
Tags Reviewed
Changed by Changed by: doc. Ing. Dagmar Jakubíková, Ph.D., učo 4151. Changed: 30/1/2019 10:50.
PrintDisplayed: 20/5/2024 09:20