2018
Controlling marketingových aktivit franchisingové firmy
TURNEROVÁ, LenkaBasic information
Original name
Controlling marketingových aktivit franchisingové firmy
Name in Czech
Controlling marketingových aktivit franchisingové firmy
Name (in English)
Controlling marketing activities of a franchising company
Authors
TURNEROVÁ, Lenka
Edition
Škola franchisingu - Franchising Academy, 2018
Other information
Language
Czech
Type of outcome
Requested lectures
Field of Study
50600 5.6 Political science
Country of publisher
Czech Republic
Confidentiality degree
is not subject to a state or trade secret
Organization unit
University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Changed: 31/1/2019 13:59, doc. Ing. Lenka Turnerová, CSc.