p 2018

Controlling marketingových aktivit franchisingové firmy

TURNEROVÁ, Lenka

Basic information

Original name

Controlling marketingových aktivit franchisingové firmy

Name in Czech

Controlling marketingových aktivit franchisingové firmy

Name (in English)

Controlling marketing activities of a franchising company

Authors

TURNEROVÁ, Lenka

Edition

Škola franchisingu - Franchising Academy, 2018

Other information

Language

Czech

Type of outcome

Requested lectures

Field of Study

50600 5.6 Political science

Country of publisher

Czech Republic

Confidentiality degree

is not subject to a state or trade secret

Organization unit

University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Changed: 31/1/2019 13:59, doc. Ing. Lenka Turnerová, CSc.
Displayed: 13/5/2025 13:38