B
2019
Lázeňství - management a marketing
JAKUBÍKOVÁ, Dagmar, Eliška VILDOVÁ, Petr JANEČEK and Jan TLUČHOŘ
Basic information
Original name
Lázeňství - management a marketing
Name in Czech
Lázeňství - management a marketing
Name (in English)
Spa treatment - management and marketing
Edition
první. Praha, 368 pp. Expert, 2019
Publisher
Grada Publishing
Other information
Type of outcome
Book on a specialized topic
Country of publisher
Czech Republic
Confidentiality degree
is not subject to a state or trade secret
Publication form
printed version "print"
Organization unit
University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Keywords (in Czech)
lázně, lázeňství, historie, management, marketing
Keywords in English
spa, spa treatment, management, marketing
Tags
International impact, Reviewed
Displayed: 13/5/2025 13:39