D 2019

Determination of Key Factors of Health and Well-Being Tourism Destinations

PLZÁKOVÁ, Lucie a Lucie CRESPO STUPKOVÁ

Základní údaje

Originální název

Determination of Key Factors of Health and Well-Being Tourism Destinations

Autoři

PLZÁKOVÁ, Lucie a Lucie CRESPO STUPKOVÁ

Vydání

The 33rd International Business Information Management Association Conference-Education Excellence and Innovation Management through Vision 2020, od s. 3829-3839, 2019

Nakladatel

International Business Information Management Association (IBIMA)

Další údaje

Jazyk

angličtina

Typ výsledku

Stať ve sborníku

Utajení

není předmětem státního či obchodního tajemství

Forma vydání

elektronická verze "online"

Organizační jednotka

University College Prague – Vysoká škola mezinárodních vztahů a Vysoká škola hotelová a ekonomická s.r.o.

ISBN

978-0-9998551-2-6

Příznaky

Mezinárodní význam, Recenzováno
Změněno: 5. 11. 2019 22:17, Ing. Lucie Plzáková, Ph.D.

Anotace

V originále

The purpose of this paper is to determinate key factors of health and well- being (H&WB) tourism destination expressed by consumers, this means guests (both patients and tourists) in spa destinations or destinations focus on wellness and/or sport activities. The identification of key factors is based on subjective valuation of each individual consumer. Primary data were collected through a questionnaire survey in five European countries United Kingdom, Finland, Germany, Austria and the Czech Republic and were processed by categorical data analysis and exploratory factor analysis. It was identified that medical services have proven to be the most important key factor in the assessment and development of health and well-being tourism destinations followed by the environment. Accommodation and wellness services are the third and fourth key factors which have significant influence on H&WB tourism destination.