PLZÁKOVÁ, Lucie and Lucie CRESPO STUPKOVÁ. Determination of Key Factors of Health and Well-Being Tourism Destinations. Online. In Khalid S. Soliman. The 33rd International Business Information Management Association Conference-Education Excellence and Innovation Management through Vision 2020. International Business Information Management Association (IBIMA), 2019, p. 3829-3839. ISBN 978-0-9998551-2-6.
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Basic information
Original name Determination of Key Factors of Health and Well-Being Tourism Destinations
Authors PLZÁKOVÁ, Lucie and Lucie CRESPO STUPKOVÁ.
Edition The 33rd International Business Information Management Association Conference-Education Excellence and Innovation Management through Vision 2020, p. 3829-3839, 2019.
Publisher International Business Information Management Association (IBIMA)
Other information
Original language English
Type of outcome Proceedings paper
Confidentiality degree is not subject to a state or trade secret
Publication form electronic version available online
Organization unit University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
ISBN 978-0-9998551-2-6
Tags International impact, Reviewed
Changed by Changed by: Ing. Lucie Plzáková, Ph.D., učo 4164. Changed: 5/11/2019 22:17.
Abstract
The purpose of this paper is to determinate key factors of health and well- being (H&WB) tourism destination expressed by consumers, this means guests (both patients and tourists) in spa destinations or destinations focus on wellness and/or sport activities. The identification of key factors is based on subjective valuation of each individual consumer. Primary data were collected through a questionnaire survey in five European countries United Kingdom, Finland, Germany, Austria and the Czech Republic and were processed by categorical data analysis and exploratory factor analysis. It was identified that medical services have proven to be the most important key factor in the assessment and development of health and well-being tourism destinations followed by the environment. Accommodation and wellness services are the third and fourth key factors which have significant influence on H&WB tourism destination.
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