D
2019
Determination of Key Factors of Health and Well-Being Tourism Destinations
PLZÁKOVÁ, Lucie and Lucie CRESPO STUPKOVÁ
Basic information
Original name
Determination of Key Factors of Health and Well-Being Tourism Destinations
Authors
PLZÁKOVÁ, Lucie and Lucie CRESPO STUPKOVÁ
Edition
The 33rd International Business Information Management Association Conference-Education Excellence and Innovation Management through Vision 2020, p. 3829-3839, 2019
Publisher
International Business Information Management Association (IBIMA)
Other information
Type of outcome
Stať ve sborníku
Confidentiality degree
není předmětem státního či obchodního tajemství
Publication form
electronic version available online
Organization unit
University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Tags
International impact, Reviewed
V originále
The purpose of this paper is to determinate key factors of health and well- being (H&WB) tourism destination expressed by consumers, this means guests (both patients and tourists) in spa destinations or destinations focus on wellness and/or sport activities. The identification of key factors is based on subjective valuation of each individual consumer. Primary data were collected through a questionnaire survey in five European countries United Kingdom, Finland, Germany, Austria and the Czech Republic and were processed by categorical data analysis and exploratory factor analysis. It was identified that medical services have proven to be the most important key factor in the assessment and development of health and well-being tourism destinations followed by the environment. Accommodation and wellness services are the third and fourth key factors which have significant influence on H&WB tourism destination.
Displayed: 31/10/2024 13:17