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@inproceedings{24585,
author = {Turnerová, Lenka and Ottová, Eva},
address = {Praha},
keywords = {Catering Facilities, Destination, Gastronomy, Globalization, Segment 55+, Seniors, Tourism, Travel Agencies},
howpublished = {elektronická verze "online"},
language = {eng},
location = {Praha},
isbn = {978-80-87411-87-2},
pages = {111-118},
publisher = {Institute of Hospitality Management in Prague 8.},
title = {SENIORS AND EXPERIENTIAL GASTRONOMY AS A TOOL TO IMPROVE THE PERFORMANCE OF A TOURIST DESTINATION},
year = {2019}
}
TY - JOUR
ID - 24585
AU - Turnerová, Lenka - Ottová, Eva
PY - 2019
TI - SENIORS AND EXPERIENTIAL GASTRONOMY AS A TOOL TO IMPROVE THE PERFORMANCE OF A TOURIST DESTINATION
PB - Institute of Hospitality Management in Prague 8.
CY - Praha
SN - 9788087411872
KW - Catering Facilities, Destination, Gastronomy, Globalization, Segment 55+, Seniors, Tourism, Travel Agencies
N2 - International trade of networks of multinational companies creates a homogeneous environment that completely eliminates domestic specifics. At this moment, the solution is in the concept of tourism, which should offer such services that will make individual destinations so unique that the client chooses them as their priority. The research concentrates on the analysis of the results of the questionnaire survey, which showed preferences of respondents aged 55+ for this type of travelling. The research is the second stage of monitoring the preferences of the 55+ segment in the field of adventure tourism.
ER -
TURNEROVÁ, Lenka a Eva OTTOVÁ. \textit{SENIORS AND EXPERIENTIAL GASTRONOMY AS A TOOL TO IMPROVE THE PERFORMANCE OF A TOURIST DESTINATION}. Online. Praha: Institute of Hospitality Management in Prague 8., 2019, s.~111-118. ISBN~978-80-87411-87-2.
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