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@article{25485, author = {Procházková, Klára and Zelený, Jiří}, article_location = {Praha}, article_number = {33}, keywords = {alcohol, bartenders' attitudes, consumer preferences, distillate, gender, willingness to pay}, language = {eng}, issn = {1801-1535}, journal = {Czech Tourism and Hospitality Papers}, title = {Rum and its Position on the Czech Spirit Market}, url = {https://chtp-journal.com/file.php?id=21}, volume = {16}, year = {2020} }
TY - JOUR ID - 25485 AU - Procházková, Klára - Zelený, Jiří PY - 2020 TI - Rum and its Position on the Czech Spirit Market JF - Czech Tourism and Hospitality Papers VL - 16 IS - 33 SP - 28-37 EP - 28-37 PB - The Institute of Hospitality Management in Prague SN - 18011535 KW - alcohol, bartenders' attitudes, consumer preferences, distillate, gender, willingness to pay UR - https://chtp-journal.com/file.php?id=21 N2 - The paper aims to find out (i) what are the rum consumers' preferences, including their willingness to pay, and (ii) what are the bartenders' attitudes toward rum consumption. ER -
PROCHÁZKOVÁ, Klára and Jiří ZELENÝ. Rum and its Position on the Czech Spirit Market. \textit{Czech Tourism and Hospitality Papers}. Praha: The Institute of Hospitality Management in Prague, 2020, vol.~16, No~33, p.~28-37. ISSN~1801-1535.
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