PETŘÍČEK, Martin a Štěpán CHALUPA. PRICE ELASTICITY OF DEMAND FOR ACCOMODATION SERVICES – EMPIRICAL APPLICATION IN PRAGUE. AD ALTA: JOURNAL OF INTERDISCIPLINARY RESEARCH. HRADEC KRALOVE: MAGNANIMITAS, 2020, roč. 10, č. 1, s. 221-224. ISSN 1804-7890. Dostupné z: https://dx.doi.org/10.33543/1001.
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Základní údaje
Originální název PRICE ELASTICITY OF DEMAND FOR ACCOMODATION SERVICES – EMPIRICAL APPLICATION IN PRAGUE
Název anglicky PRICE ELASTICITY OF DEMAND FOR ACCOMODATION SERVICES – EMPIRICAL APPLICATION IN PRAGUE
Autoři PETŘÍČEK, Martin a Štěpán CHALUPA.
Vydání AD ALTA: JOURNAL OF INTERDISCIPLINARY RESEARCH, HRADEC KRALOVE, MAGNANIMITAS, 2020, 1804-7890.
Další údaje
Typ výsledku Článek v odborném periodiku
Utajení není předmětem státního či obchodního tajemství
Organizační jednotka University College Prague – Vysoká škola mezinárodních vztahů a Vysoká škola hotelová a ekonomická s.r.o.
Doi http://dx.doi.org/10.33543/1001
UT WoS 000562038200037
Klíčová slova anglicky Price Elasticity, Demand, Price Optimization, Consumer Behavior
Příznaky Mezinárodní význam, Recenzováno
Změnil Změnil: Ing. Štěpán Chalupa, Ph.D., učo 10522. Změněno: 15. 12. 2020 08:00.
Anotace
The paper focuses on the issue of measuring price elasticity of demand. Research has available a significant data sample on a daily basis in the segment of accommodation services since 2005 in the Czech Republic. The aim of the paper is to evaluate the development of consumer behaviour (measured by price elasticity) in the monitored segment from 2005 to the year 2017. For the calculation of price elasticity log-log regression analysis is used. The data is available daily, and therefore the resulting elasticity in the article is compared to several levels (working days, weekdays, summer months). One of the primary outputs in the research is that price elasticity is relatively stable in the monitored levels over time but has changed significantly over the long-term period.
Anotace anglicky
The paper focuses on the issue of measuring price elasticity of demand. Research has available a significant data sample on a daily basis in the segment of accommodation services since 2005 in the Czech Republic. The aim of the paper is to evaluate the development of consumer behaviour (measured by price elasticity) in the monitored segment from 2005 to the year 2017. For the calculation of price elasticity log-log regression analysis is used. The data is available daily, and therefore the resulting elasticity in the article is compared to several levels (working days, weekdays, summer months). One of the primary outputs in the research is that price elasticity is relatively stable in the monitored levels over time but has changed significantly over the long-term period.
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