PETŘÍČEK, Martin a Štěpán CHALUPA. Consumer Behaviour in the Accommodation Services Market – a Comparison of Vienna, Bratislava and Prague in 2018. Comparative Economic Research. Central and Eastern Europe. Łódź University Press, 2021, roč. 24, č. 2, s. 137-153. ISSN 1508-2008. Dostupné z: https://dx.doi.org/10.18778/1508-2008.24.16.
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Základní údaje
Originální název Consumer Behaviour in the Accommodation Services Market – a Comparison of Vienna, Bratislava and Prague in 2018
Název anglicky Consumer Behaviour in the Accommodation Services Market – a Comparison of Vienna, Bratislava and Prague in 2018
Autoři PETŘÍČEK, Martin a Štěpán CHALUPA.
Vydání Comparative Economic Research. Central and Eastern Europe, Łódź University Press, 2021, 1508-2008.
Další údaje
Typ výsledku Článek v odborném periodiku
Utajení není předmětem státního či obchodního tajemství
Organizační jednotka University College Prague – Vysoká škola mezinárodních vztahů a Vysoká škola hotelová a ekonomická s.r.o.
Doi http://dx.doi.org/10.18778/1508-2008.24.16
Klíčová slova anglicky accommodation service, consumer behaviour, price elasticity, Vienna, Bratislava, Prague
Příznaky Mezinárodní význam, Recenzováno
Změnil Změnil: doc. Ing. Martin Petříček, Ph.D., učo 14750. Změněno: 30. 6. 2021 18:53.
Anotace
The paper aims to compare three accommodation services markets using empirical data from more than 250 accommodation facilities in specific destinations (Vienna, Bratislava, Prague). The data are available on a daily basis, but the resulting comparison is then performed on a monthly basis within 2018. The comparison is performer based on three basic criteria – occupancy, average daily rate and an indicator of price elasticity of demand. Price elasticity is measured using a log‑log regression analysis. The key findings of the comparison are as follows: (1) The Vienna and Prague markets are similar in terms of occupancy and coefficient of price elasticity. In contrast, the Bratislava market showed statistically significant differences from the other two markets in all the criteria under review. (2) The Bratislava market operates at a significantly lower price range compared to the other markets analysed. In the long term, this market has also been lower in the field of occupancy. (3) The markets in Vienna and Prague respond more dynamically to changes in consumer behaviour by changing prices. (4) The so‑called “November Phenomenon” has been identified, where all indicators in all markets behave unconventionally. (5) All markets have in common the fact that they have shown price‑inelastic demand over the long term, and at the turn of the year, they all face Giffen’s paradox.
Anotace anglicky
The paper aims to compare three accommodation services markets using empirical data from more than 250 accommodation facilities in specific destinations (Vienna, Bratislava, Prague). The data are available on a daily basis, but the resulting comparison is then performed on a monthly basis within 2018. The comparison is performer based on three basic criteria – occupancy, average daily rate and an indicator of price elasticity of demand. Price elasticity is measured using a log‑log regression analysis. The key findings of the comparison are as follows: (1) The Vienna and Prague markets are similar in terms of occupancy and coefficient of price elasticity. In contrast, the Bratislava market showed statistically significant differences from the other two markets in all the criteria under review. (2) The Bratislava market operates at a significantly lower price range compared to the other markets analysed. In the long term, this market has also been lower in the field of occupancy. (3) The markets in Vienna and Prague respond more dynamically to changes in consumer behaviour by changing prices. (4) The so‑called “November Phenomenon” has been identified, where all indicators in all markets behave unconventionally. (5) All markets have in common the fact that they have shown price‑inelastic demand over the long term, and at the turn of the year, they all face Giffen’s paradox.
VytisknoutZobrazeno: 9. 7. 2024 03:34