PLOCH, Jindřich and Monika PALATKOVÁ. Challenges for Measuring the Competitiveness of Tourism Destinations in the post-covid Period. Online. In Roman Fiala. Proceedings of the 14th International Scientific Conference COMPETITION 2022. Jihlava: College of Polytechnics Jihlava, 2022, p. 139-150. ISBN 978-80-87411-41-4.
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Basic information
Original name Challenges for Measuring the Competitiveness of Tourism Destinations in the post-covid Period.
Authors PLOCH, Jindřich (203 Czech Republic) and Monika PALATKOVÁ (203 Czech Republic, guarantor, belonging to the institution).
Edition Jihlava, Proceedings of the 14th International Scientific Conference COMPETITION 2022, p. 139-150, 12 pp. 2022.
Publisher College of Polytechnics Jihlava
Other information
Original language English
Type of outcome Proceedings paper
Field of Study 50204 Business and management
Country of publisher Czech Republic
Confidentiality degree is not subject to a state or trade secret
Publication form electronic version available online
WWW URL
Organization unit University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
ISBN 978-80-87411-41-4
Keywords in English destination competitiveness; tourism policy; transport policy; competitiveness model
Tags International impact, Reviewed
Changed by Changed by: doc. Ing. Monika Palatková, Ph.D., učo 29751. Changed: 19/1/2023 11:37.
Abstract
The article deals with the issue of competitiveness in tourism and air transport at the level of national, regional or local destinations. Traditional models for measuring the competitiveness of a destination will undergo changes in connection with changes in the tourism and air transport markets. The aim of the paper is to identify changes in measuring the competitiveness of the tourism destinations in the post-covid period. The set of documents created and published by relevant international organisation in tourism and air transport was used as data sources for the thematic analysis (UNWTO, WTTC, ICAO and IATA). The method of thematic analysis is used to identify new topics in tourism and air transport that will shift the concept of competitiveness in tourism destination. The method of comparative analysis is used to determine whether and how the areas of new trends in tourism and air transport are included in traditional models.
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