D 2023

THE IMPLEMENTATION OF SUSTAINABILITY PRINCIPLES IN THE TOURISM DRIVEN INTERNATIONAL AIR TRANSPORT

PALATKOVÁ, Monika and Jindřich PLOCH

Basic information

Original name

THE IMPLEMENTATION OF SUSTAINABILITY PRINCIPLES IN THE TOURISM DRIVEN INTERNATIONAL AIR TRANSPORT

Authors

PALATKOVÁ, Monika (203 Czech Republic, guarantor, belonging to the institution) and Jindřich PLOCH (203 Czech Republic)

Edition

1st edition. Jihlava, Proceedings of the 15th International Scientific Conference COMPETITION, p. 191-204, 14 pp. 2023

Publisher

College of Polytechnics Jihlava / Vysoká škola polytechnická Jihlava

Other information

Language

English

Type of outcome

Stať ve sborníku

Field of Study

50204 Business and management

Country of publisher

Czech Republic

Confidentiality degree

není předmětem státního či obchodního tajemství

Publication form

electronic version available online

Organization unit

University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.

ISBN

978-80-88064-71-8

ISSN

Keywords in English

ESG. Governance. low-cost airline. Supply value chain. Sustainability strategy.

Tags

International impact, Reviewed
Změněno: 15/12/2023 14:16, doc. Ing. Monika Palatková, Ph.D.

Abstract

V originále

The interruption of the dynamic development of international air transport and tourism in the period 2020 - 2021 was replaced in 2022 by growth associated with issues of sustainable development. In addition to their positive economic effects, according to estimates, air transport and tourism contributed significantly to global CO2 production in the period before the pandemic. The article deals with the sustainability strategies and concepts of selected players from the international air transport sector. The goal of the paper is to analyze and compare sustainability concepts and the way of sustainability principles implementing in management and supply chain of selected European low-cost airlines. The principal method used is a content analysis using publicly available materials and research studies. The results of the content analysis are compared in terms of environmental sustainability concept and its projection into the strategic management and governance and a supply value chain. The final results show the importance of environmental sustainability for strategic decision-making, creation of strategic competitive advantage and existence of the low-cost carriers.