C
2024
The Authenticity of ChatGPT’s Responses in the Tourism and Hospitality Sector: An Explorative Study on Human Perception of Artificial Intelligence
ZELENÝ, Jiří, Darina SVOBODOVÁ, Zbyněk VINŠ, Michal LOŠŤÁK, Anna ULRICHOVÁ et. al.
Basic information
Original name
The Authenticity of ChatGPT’s Responses in the Tourism and Hospitality Sector: An Explorative Study on Human Perception of Artificial Intelligence
Edition
Singapore, Marketing and Smart Technologies, p. 39–55, 17 pp. Smart Innovation, Systems and Technologies, vol 386, 2024
Other information
Type of outcome
Kapitola resp. kapitoly v odborné knize
Field of Study
50101 Psychology
Country of publisher
Singapore
Confidentiality degree
není předmětem státního či obchodního tajemství
Publication form
electronic version available online
Organization unit
University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Keywords in English
AI-generated content; Gastronomy; Hotels; Text elicitation; Tourist information center; Wine-food pairing, Qualitative methodology
Tags
International impact, Reviewed
V originále
The study explores the attitudes of tourism/hospitality/gastronomy customers toward AI-generated textual content. Three model scenarios (themes: tourism information center, hotel, restaurant) were outlined as input for the ChatGPT AI model, which generated text responses.
Displayed: 29/12/2024 14:04