The paper focuses on strategies in economic diplomacy. Economic diplomacy as an economic dimension of foreign policy uses various instruments, one of which are strategies. The paper uses an analytical method, literature search and in the analytical part of the paper, which focuses on the comparison of specific strategies in economic diplomacy, the comparative method is applied to compare individual strategies and evaluate their effectiveness. The paper discusses the theoretical perspective on strategies and their importance in public policy, specifically theories by authors Buchanan, Stiglitz, North and Lindblom. Subsequently, the most important strategies of the Czech government, especially the Export Strategy of the Czech Republic 2012-2020 and the latest Export Strategy of the Czech Republic 2023-2033, are highlighted. The paper shows the important link between economic diplomacy and strategies, in the context of public policy theories, by finding elements that are relevant for strategic decision-making. The strategy in the new export promotion setting is based on the state and needs of the Czech economy and, in addition to export growth, should contribute to the transformation of the Czech economy into a knowledge-based economy that will be more competitive and resilient to external negative influences.