PLZÁKOVÁ, Lucie. Projektové řízení destinace cestovního ruchu jako faktor zvyšování konkurenceschopnosti (Project Management of Tourist Destination as a Factor to increase Competitiveness). In Univerzita Mateja Bela v Banskej Bystrici, ekonomická fakulta. Folia Turistica 2. první. Bánská Bystrice: Univerzita Mateja Bela v Banskej Bystrici, 2012, p. 283-290. ISBN 978-80-557-0351-0.
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Basic information
Original name Projektové řízení destinace cestovního ruchu jako faktor zvyšování konkurenceschopnosti
Name in Czech Projektové řízení destinace cestovního ruchu jako faktor zvyšování konkurenceschopnosti
Name (in English) Project Management of Tourist Destination as a Factor to increase Competitiveness
Authors PLZÁKOVÁ, Lucie.
Edition první. Bánská Bystrice, Folia Turistica 2, p. 283-290, 2012.
Publisher Univerzita Mateja Bela v Banskej Bystrici
Other information
Original language Czech
Type of outcome Proceedings paper
Field of Study 50600 5.6 Political science
Country of publisher Czech Republic
Confidentiality degree is not subject to a state or trade secret
Organization unit University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
ISBN 978-80-557-0351-0
Keywords (in Czech) destinace cestovního ruchu, konkurenceschopnost, projektové řízení
Keywords in English tourist destinations, competitiveness, project management
Tags Reviewed
Changed by Changed by: Ing. Lucie Plzáková, Ph.D., učo 4164. Changed: 18/6/2012 23:15.
Abstract (in English)
The article brings the management point of view of tourist destinations within the scope of project management. Project management has its own specifications and limits. The goal of this article is to describe them and to evaluate their application in the field of tourism. The principles and the implementation of project management are demostrated by an example from the real world.
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