Publication Records

PALATKOVÁ, Monika and Jindřich PLOCH. Comparison of SMART tourism models of selected European city destinations. In José Luís Reis, Marisa Del Rio Araujo, Luís Paulo Reis, José Paulo Marques dos Santos. - The 2023 International Conference on Marketing and Technologies Prague https://www.icmarktech.org/index.php/en/. (85 %). Springer Switzerland: Springer, 2023, p. 100-114. ISSN 2190-3018.

PALATKOVÁ, Monika. Mezinárodní strategický marketing (International strategic marketing). Online. 1st ed. Praha: UCP, 2023, 60 pp. ISBN 978-80-7632-080-2.

PALATKOVÁ, Monika and Jindřich PLOCH. SUSTAINABILITY AS A NEW NORMAL IN INTERNATIONAL TOURISM MANAGEMENT. Online. In Piotr Gryszel. The international scientific conference XI International Scientific Conference "Current trends in spas, hospitality and tourism". 2023rd ed. Jelenia Gora: UCP, 2023, p. 100-109. ISBN 978-80-87411-41-4.

PALATKOVÁ, Monika and Jindřich PLOCH. THE IMPLEMENTATION OF SUSTAINABILITY PRINCIPLES IN THE TOURISM DRIVEN INTERNATIONAL AIR TRANSPORT. Online. In Roman Fiala. Proceedings of the 15th International Scientific Conference COMPETITION. 1st edition. Jihlava: College of Polytechnics Jihlava / Vysoká škola polytechnická Jihlava, 2023, p. 191-204. ISBN 978-80-88064-71-8.

PLOCH, Jindřich and Monika PALATKOVÁ. Challenges for Measuring the Competitiveness of Tourism Destinations in the post-covid Period. Online. In Roman Fiala. Proceedings of the 14th International Scientific Conference COMPETITION 2022. Jihlava: College of Polytechnics Jihlava, 2022, p. 139-150. ISBN 978-80-87411-41-4.

PALATKOVÁ, Monika and Jindřich PLOCH. Challenges for training and education in tourism and air transport in the period of post-pandemic recovery. Online. In Ing. Ivica Linderová, PhD. Peer-reviewed Conference Proceedings of the International Conference Topical Issues Of Tourism - CRISIS SOLUTIONS FOR TOURISM 2022. Jihlava: College of Polytechnics Jihlava, 2022, p. 260-273. ISBN 978-80-88064-57-2.

KRPÁLEK, Pavel, Radka LÖWENHÖFFEROVÁ, Monika PALATKOVÁ, Jiří KOHOUTEK and Jana MARKOVÁ. Metodika edukace, prezentace a osvěty k docenění významu památek světového dědictví ve formálním vzdělávání (EDUCATION, PRESENTATION AND EDUCATION METHODOLOGY TO APPRECIATE THE SIGNIFICANCE OF WORLD HERITAGE MONUMENTS IN FORMAL EDUCATION). VŠMVV Praha, 2022.

PLOCH, Jindřich and Monika PALATKOVÁ. Strategic Management and Crises Management as the Main Pillars of Recovery in the International Tourism and Civil Aviation Transport. Croatian Regional Development Journal. Croatia: Polytechnic of Međimurje in Čakovec (Croatia), 2022, Vol. 3, No. 1, p. 24-46. ISSN 2718-4978.

PALATKOVÁ, Monika and Jindřich PLOCH. The path from covid to more sustainability and resiliency in international air transport and tourism. In 15. ročník mezinárodní vědecké konference „Nové trendy 2022– New Trends 2022“. 2022nd ed. Praha: University College Prague – Vysoká škola mezinárodních vztahů a Vysoká škola hotelová a ekonomická, s.r.o. ve spolupráci s Vysokou školou logistiky, o.p.s., 2022. ISSN 2336-7431.