Theses on a related topic (having the same keywords):
marketingova strategie, marketingovy mix, podpora prodeje, marketing strategy, market, marketing mix, cestovni kancelar, sales support, marketing, trh, tour operator, travel agency, service., cestovni agentura, sluzbaKeywords ordered alphabetically | Keywords ordered by occurrence rate
1.
2.
Kohl, Michal
Faculty:
University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year:
2018, studies
completed, degree conferred:
Ing.Programme/field:
Gastronomy , Hospitality Management and Tourism /
Hospitality and Spa Management (Study in Czech)Master's thesis defence:
Spotřební chování seniorů na trhu cestovního ruchu |
Theses on a related topic
3.
Andeltová, Nikol
Faculty:
University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year:
2024, studies
completed, degree conferred:
Bc.Programme/field:
Hospitality Management, Tourism and Marketing /
MarketingBachelor's thesis defence:
Návrh marketingové strategie vybraného podniku |
Theses on a related topic
4.
Budínová, Adéla
Faculty:
University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year:
2025, studies
completed, degree conferred:
Bc.Programme/field:
Hospitality Management, Tourism and Marketing /
Hospitality ManagementBachelor's thesis defence:
Marketingová analýza společnosti Parkhotel Plzeň s.r.o. |
Theses on a related topic
5.
6.
Csölleiová, Alena
Faculty:
University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year:
2024, studies
completed, degree conferred:
Bc.Programme/field:
Hospitality Management, Tourism and Marketing /
MarketingBachelor's thesis defence:
Marketingová strategie vybrané společnosti |
Theses on a related topic
7.
Dohnalová, Klára
Faculty:
University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year:
2016, studies
completed, degree conferred:
Bc.Programme/field:
Gastronomy, Hotel Management and Tourism /
Hospitality Management (Study in Czech)Bachelor's thesis defence:
Postavení The Candy Store na českém trhu |
Theses on a related topic
8.
Hucková, Zdeňka
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Gastronomy, Hotel Management and Tourism / Destination Management in the Turism Industry (Study in Czech)
Bachelor's thesis defence: Využití lidových tradic při tvorbě produktu cestovních kanceláří
9.
Klichová, Jana
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (Study in Czech)
Master's thesis defence: Hodnocení marketingového mixu VŠH
10.
Meme, Elisabeth maiden name: Meme
Faculty:
University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year:
2025, studies
completed, degree conferred:
Bc.Programme/field:
International Management and Marketing /
International Management and MarketingBachelor's thesis defence:
Návrh marketingové strategie pro vybranou lokální restauraci |
Theses on a related topic
11.
Mrůzková, Nikola
Faculty:
University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year:
2014, studies
completed, degree conferred:
Ing.Programme/field:
Gastronomy , Hospitality Management and Tourism /
Hospitality and Spa Management (Study in Czech)Master's thesis defence:
Hodnocení účinnosti marketingových aktivit vybraného hotelu |
Theses on a related topic
12.
Sharipova, Roza
Faculty:
University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year:
2025, studies
completed, degree conferred:
Bc.Programme/field:
Hospitality Management, Tourism and Marketing /
MarketingBachelor's thesis defence:
Návrh marketingové strategie vybraného podniku |
Theses on a related topic
13.
Vaneev, Pavel
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Gastronomy , Hospitality Management and Tourism / Hospitality and Spa Management (Study in Czech)
Master's thesis defence: Analýza podmínek pro rozvoj rekreačních pobytů v oblasti Altaj - Telecké jezero
14.
Ziková, Markéta
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Marketingová strategie firmy DIKADESIGN s.r.o.
15.
16.
Dolejšová, Kateřina
Faculty:
University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year:
2018, studies
completed, degree conferred:
Bc.Programme/field:
Economics and Management /
Marketing Communication in the Service Industry (Study in Czech)Bachelor's thesis defence:
Situační analýza plzeňské pobočky CK Alexandria, spol. s r.o. |
Theses on a related topic
17.
Horváthová, Kamila
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Gastronomy, Hotel Management and Tourism / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Ubytovací služby v hotelu Novotel v Praze a standardy tohoto hotelového řetězce
18.
Ištoková, Pavlína
Faculty:
University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year:
2014, studies
completed, degree conferred:
Ing.Programme/field:
Gastronomy , Hospitality Management and Tourism /
Hospitality and Spa Management (Study in Czech)Master's thesis defence:
Marketingová strategie firmy v oblasti osobních služeb |
Theses on a related topic
19.
20.
Kubíková, Gabriela maiden name: Tlačilová
Faculty:
University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year:
2014, studies
completed, degree conferred:
Bc.Programme/field:
Gastronomy, Hotel Management and Tourism /
Hospitality Management (Study in Czech)Bachelor's thesis defence:
Marketingové strategie mobilní gastronomické provozovny |
Theses on a related topic
21.
Pek, Matěj
Faculty:
University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year:
2023, studies
completed, degree conferred:
Bc.Programme/field:
Hospitality Management, Tourism and Marketing /
MarketingBachelor's thesis defence:
Evaluace marketingové strategie vybrané organizace |
Theses on a related topic
22.
Petrikovič, Maroš
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Gastronomy, Hotel Management and Tourism / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Zavedení nového produktu na trh
23.
24.
25.
Rozlílek, Ondřej
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Gastronomy, Hotel Management and Tourism / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Analýza marketingových nástrojů turisticko-gastronomického centra Dětenice.
26.
Říhová, Veronika
Faculty:
University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year:
2025, studies
completed, degree conferred:
Ing.Programme/field:
Hospitality Management, Tourism and Marketing /
Destination Management in the Tourism IndustryMaster's thesis defence:
Zhodnocení nabídky vybrané cestovní kanceláře |
Theses on a related topic
27.
Sotnikova, Valeriya
Faculty:
University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year:
2023, studies
completed, degree conferred:
Ing.Programme/field:
Hospitality Management, Tourism and Marketing /
Marketing Management in Hospitality and Tourism IndustryMaster's thesis defence:
Evaluace marketingové strategie vybrané organizace |
Theses on a related topic
28.
Staníková, Monika
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Gastronomy , Hospitality Management and Tourism / Destination Management in the Tourism Industry (Study in Czech)
Master's thesis defence: Hodnocení vybraných cestovních kanceláří v oblasti letní dovolené
29.
30.
31.
Veselá, Hana
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Návrh na zlepšení marketingové strategie produktu "Studentský účet" GE Money Bank
32.
Vojířová, Karolína
Faculty:
University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year:
2014, studies
completed, degree conferred:
Ing.Programme/field:
Gastronomy , Hospitality Management and Tourism /
Hospitality and Spa Management (Study in Czech)Master's thesis defence:
Analýza marketingové strategie vybraného hotelu |
Theses on a related topic
33.
34.
Zahálka, Jan Tomáš
Faculty:
University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year:
2019, studies
completed, degree conferred:
Bc.Programme/field:
Gastronomy, Hotel Management and Tourism /
Hospitality Management (Study in Czech)Bachelor's thesis defence:
Úloha a význam podpory prodeje v gastronomii |
Theses on a related topic
35.
Bakiyeva, Adilyam
Faculty:
University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year:
2019, studies
completed, degree conferred:
Ing.Programme/field:
Gastronomy , Hospitality Management and Tourism /
Hospitality and Spa Management (Study in Czech)Master's thesis defence:
Využití mobilního marketingu v gastronomických službách |
Theses on a related topic
36.
37.
38.
Bartuněk, Lukáš
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Ekonomika veřejné správy a sociálních služeb
Bachelor's thesis defence: Průzkum preferencí studentů a absolventů SVŠE Znojmo při výběru vysoké školy
39.
Baumrukrová, Barbora
Faculty:
University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year:
2019, studies
completed, degree conferred:
Bc.Programme/field:
Gastronomy, Hotel Management and Tourism /
Hospitality Management (Study in Czech)Bachelor's thesis defence:
Hodnocení marketingové komunikace vybraných firem |
Theses on a related topic
40.
Belková, Barbora
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication in the Service Industry (Study in Czech) (combination/specialization: Studium při pracovišti v Havířově)
Bachelor's thesis defence: Marketingové komunikace jako nástroj ostravské ZOO
41.
Bernardová, Dagmar Alexandra
Faculty:
University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year:
2013, studies
completed, degree conferred:
Bc.Programme/field:
Economics and Management /
Marketing Communication in the Service Industry (Study in Czech)Bachelor's thesis defence:
Využití PR jako základu marketingové komunikace |
Theses on a related topic
42.
Bernardová, Dagmar Alexandra
Faculty:
University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year:
2015, studies
completed, degree conferred:
Ing.Programme/field:
Economics and Management /
Marketing Communication (Study in Czech)Master's thesis defence:
Etické aspekty reklamy pro děti |
Theses on a related topic
43.
Bobková, Anna
Faculty:
University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year:
2020, studies
completed, degree conferred:
Bc.Programme/field:
Hospitality Management, Tourism and Marketing /
Hospitality ManagementBachelor's thesis defence:
Analýza marketingového prostředí vybraného hotelu |
Theses on a related topic
44.
Buchta, Martin
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Marketingová komunikace na příkladech Znovín Znojmo, a.s. se sídlem v Šatově
45.
Buravtceva, Elena
Faculty:
University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year:
2018, studies
completed, degree conferred:
Bc.Programme/field:
Gastronomy, Hotel Management and Tourism /
Hospitality Management (Study in Czech)Bachelor's thesis defence:
Marketingová strategie firmy v oblasti služeb |
Theses on a related topic
46.
47.
Celý, Erik
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Uvedení krbových vložek STEKO řady VISTA na trh
48.
49.
50.
Davydova, Ekaterina
Faculty:
University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year:
2018, studies
completed, degree conferred:
Bc.Programme/field:
Gastronomy, Hotel Management and Tourism /
Hospitality Management (Study in Czech)Bachelor's thesis defence:
Analýza trhu firmy |
Theses on a related topic