Theses on a related topic (having the same keywords):

mcdonald's, podpora predaja, osobny predaj communication mix, sales promotion, reklama, komunikacny mix, personal sales, vztahy s verejnostou, priamy marketing, advertising, direct marketing, public relations

Keywords ordered alphabetically | Keywords ordered by occurrence rate

251.
Rykov, Andrey
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication in the Service Industry (Study in Czech)
Bachelor's thesis defence: Typy žen v reklamě a jejich funkce | Theses on a related topic Display description

Bachelor's thesis defence: Typy žen v reklamě a jejich funkce | Theses on a related topic Display description

Bachelor's thesis defence: Principy a metody motivace pracovníků v organizacích | Theses on a related topic Display description

252.
Sabová, Radka
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (Study in Czech)
Master's thesis defence: Vliv reklamy na způsob života společnosti | Theses on a related topic

253.
Savisko, Alona maiden name: Savisko
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: International Management and Marketing / International Management and Marketing
Bachelor's thesis defence: Nová média, sociální sítě v praxi public relations obchodní společnosti | Theses on a related topic

254.
Sedláčková, Sabina
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication in the Service Industry (Study in Czech)
Bachelor's thesis defence: Ovlivňuje reklama způsob života společnosti? | Theses on a related topic

255.
Selešiová, Adéla
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Gastronomy , Hospitality Management and Tourism / Hospitality and Spa Management (Study in Czech)
Master's thesis defence: Potenciál realizace vinařského centra v Karlovarském kraji | Theses on a related topic

256.
Shaklein, Egor
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Gastronomy, Hotel Management and Tourism / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Analýza využívání vybraných nástrojů reklamy | Theses on a related topic

257.
Schumichrastová, Michaela
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (Study in Czech)
Master's thesis defence: Event marketing

258.
Sivá, Laura
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2021, studies completed, degree conferred: Ing.
Programme/field: Hospitality Management, Tourism and Marketing / Marketing Management in Hospitality and Tourism Industry
Master's thesis defence: Komunikace ve službách | Theses on a related topic

259.
Sobota, Matyáš
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Hospitality Management, Tourism and Marketing / Marketing
Bachelor's thesis defence: Specifika marketingové komunikace pro vybraný segment | Theses on a related topic

260.
Sobotková, Kristýna
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Využití Guerilla marketingu v komunikačním mixu konkrétního podniku

261.
Sojáková, Michaela
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (Study in Czech)
Master's thesis defence: POP komunikace v obchodě ČR | Theses on a related topic

262.
Součková, Magda
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Gastronomy, Hotel Management and Tourism / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Budování značky jako nástroje pro komunikaci se zákazníkem | Theses on a related topic

263.
Staňa, Petr
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication in the Service Industry (Study in Czech) (combination/specialization: Studium při pracovišti v Havířově)
Bachelor's thesis defence: Hasičský záchranný sbor, jeho činnost, medializace a prezentace

264.
Stavinohová, Monika
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Návrh reklamní kampaně společnosti Hrazdílek-Smrž s.r.o.

265.
Stepanova, Anastasiia
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication in the Service Industry (Study in Czech)
Bachelor's thesis defence: Organizace reklamní kampaně v konkrétní firmě | Theses on a related topic
Bachelor's thesis defence: Organizace reklamní kampaně v konkrétní firmě | Theses on a related topic

266.
Stránský, Adam
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Gastronomy, Hotel Management and Tourism / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Analýza marketingových strategií v nabídce koňaků | Theses on a related topic

267.
Střelecký, Jiří
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication in the Service Industry (Study in Czech)
Bachelor's thesis defence: Studie outdoorové reklamy v ČR

268.
Súkup, Jiří
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication in the Service Industry (Study in Czech) (combination/specialization: Studium při pracovišti v Havířově)
Bachelor's thesis defence: Propagace kulturních aktivit ve městě Veselí nad Moravou

269.
Suran, Adam
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: International Management and Marketing / International Management and Marketing
Bachelor's thesis defence: Umělá inteligence (AI) v praxi public relations agentur | Theses on a related topic

270.
Svádová, Barbora
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: International Management and Marketing / International Management and Marketing
Bachelor's thesis defence: Public relations a jeho přesahy do content marketingu | Theses on a related topic

271.
Svoboda, Petr
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Komunikační mix ve vybraném podniku/instituci

272.
Svobodová, Aneta
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Model Pay Per Click reklamy a využití v praxi

273.
Svobodová, Kristýna
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Gastronomy, Hotel Management and Tourism / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Vliv ekonomické krize na společnost Mc Donald's

274.
Svobodová, Martina
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (Study in Czech)
Master's thesis defence: Efektivita reklamy a reklamních kampaní v ČR | Theses on a related topic

275.
Sýkora, Michal
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Ekonomika veřejné správy a sociálních služeb
Bachelor's thesis defence: Osobní prodej mapových služeb pro veřejnou správu a samosprávu

276.
Šachlová, Iva
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Ekonomika veřejné správy a sociálních služeb
Bachelor's thesis defence: Marketingová komunikace občanského sdružení Rodinné centrum Maceška

277.
Šalátová, Tímea maiden name: Šalátová
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: International Management and Marketing / International Management and Marketing
Bachelor's thesis defence: Nová média, sociální sítě jako komunikační kanál public relations | Theses on a related topic

278.
Šetmaňuková, Zuzana
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Gastronomy , Hospitality Management and Tourism / Hospitality and Spa Management (Study in Czech)
Master's thesis defence: Přestavba historického komplexu - mlýna na hotel 4*. | Theses on a related topic

279.
Šimon, František
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication in the Service Industry (Study in Czech)
Bachelor's thesis defence: Marketingová studie zavedení firmy prodávající značkové oblečení a doplňky na český trh | Theses on a related topic

280.
Španihelová, Petra
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Gastronomy, Hotel Management and Tourism / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Uplatnění marketingu v malém ubytovacím zařízení | Theses on a related topic

281.
Štefek, Roman
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Gastronomy , Hospitality Management and Tourism / Hospitality and Spa Management (Study in Czech)
Master's thesis defence: Elektronický marketing leteckých společností | Theses on a related topic

282.
Štefková, Hana
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication in the Service Industry (Study in Czech)
Bachelor's thesis defence: Mediální komunikace a etika cestovního ruchu

283.
Štumper, Jakub
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (Study in Czech)
Master's thesis defence: Efektivita reklamy a reklamních kampaní v ČR | Theses on a related topic

284.
Švédová, Jana
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (Study in Czech)
Master's thesis defence: Řízení image firmy

285.
Tichý, Jakub
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication in the Service Industry (Study in Czech)
Bachelor's thesis defence: Návrh reklamní kampaně konkrétní firmy | Theses on a related topic

286.
Todorova, Jana
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Gastronomy , Hospitality Management and Tourism / Hospitality and Spa Management (Study in Czech)
Master's thesis defence: Hotel zaměřený na cílovou skupinu - rodiny s dětmi

287.
Tomičková, Petra
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication in the Service Industry (Study in Czech) (combination/specialization: Studium při pracovišti v Havířově)
Bachelor's thesis defence: Propagace cestovního ruchu oblastí Žermanické a Těrlické přehrady v médiích

288.
Trnka, Peter
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Gastronomy, Hotel Management and Tourism / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Analýza pracovných postupov spoločnosti McDonald's | Theses on a related topic

289.
Tuček, Radek
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Gastronomy , Hospitality Management and Tourism / Hospitality and Spa Management (Study in Czech)
Master's thesis defence: Analýza Prague Food Festivalu a dalších aktivit s ním spojených | Theses on a related topic

290.
Týle, Jan
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Prosperity, Risk, Audit and Crisis Management
Master's thesis defence: Transformace firmy v novou právní formu

291.
Vágnerová, Petra
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Gastronomy, Hotel Management and Tourism / Hospitality Management (Study in Czech)
Bachelor's thesis defence: PR aktivity zvoleného hotelu či korporace | Theses on a related topic

292.
Valášková, Gabriela
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication in the Service Industry (Study in Czech) (combination/specialization: Studium při pracovišti v Havířově)
Bachelor's thesis defence: Marketingové komunikace jako nástroj prezentace Policie České republiky

293.
Valentová, Dagmar maiden name: Valentová
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication in the Service Industry (Study in Czech)
Bachelor's thesis defence: Využití sponzoringu ve sportu jako nástroje komunikačního mixu | Theses on a related topic

294.
Valeš, Jiří
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication in the Service Industry (Study in Czech)
Bachelor's thesis defence: Klamavá reklama a její etické aspekty | Theses on a related topic

295.
Valeš, Jiří
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (Study in Czech)
Master's thesis defence: Etické aspekty reklamy z oblasti zdravotnictví | Theses on a related topic

296.
Válková, Ilona
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication in the Service Industry (Study in Czech)
Bachelor's thesis defence: Úloha komunikace v cestovním ruchu

297.
Válková, Martina
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication in the Service Industry (Study in Czech) (combination/specialization: Studium při pracovišti v Havířově)
Bachelor's thesis defence: Propagace a reklama cestovní kanceláře KM Travel

298.
Vaňurová, Tereza
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (Study in Czech)
Master's thesis defence: Podprahová reklama v médiích | Theses on a related topic

299.
Vašíčková, Jana
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication in the Service Industry (Study in Czech) (combination/specialization: Studium při pracovišti v Havířově)
Bachelor's thesis defence: Analýza působení televizní reklamy na spotřebitele

300.
Vejnarová, Martina
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication in the Service Industry (Study in Czech)
Bachelor's thesis defence: Komunikační mix po restrukturalizaci konkrétní firmy