Theses on a related topic (having the same keywords):

marketingovy mix, makroprostredi, situation analysis, swot analyza, external micro environment, marketing mix, marketing, mikroprostredi, external macro environment, analyza bodu zvratu marketing, situacni analyza, break even point

Keywords ordered alphabetically | Keywords ordered by occurrence rate

951.
Tkáčová, Mariana
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication in the Service Industry (Study in Czech)
Bachelor's thesis defence: Princípy sieťového marketingu a jeho aplikácia vo firme "Forever living" | Theses on a related topic Display description

952.
Tlaskalová, Sára
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Hospitality Management, Tourism and Marketing / Hospitality Management
Bachelor's thesis defence: Obchodní strategie firmy na výrobu zmrzliny Na Dřívku | Theses on a related topic

953.
Todorova, Jana
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Gastronomy , Hospitality Management and Tourism / Hospitality and Spa Management (Study in Czech)
Master's thesis defence: Hotel zaměřený na cílovou skupinu - rodiny s dětmi

954.
Tomášková, Tereza
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2017, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (Study in Czech)
Master's thesis defence: Uplatnění psychologie v marketingu | Theses on a related topic

955.
Tomičová, Sandra
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Gastronomy, Hotel Management and Tourism / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Záchrana kultúrnej pamiatky s využitím poskytovania reštauračno-ubytovacích služieb | Theses on a related topic

956.
Tóth Bariaková, Lucia
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2021, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (Study in Czech)
Master's thesis defence: Příprava vstupu firmy na nové trhy z pohledu marketingu | Theses on a related topic
Master's thesis defence: Příprava vstupu firmy na nové trhy z pohledu marketingu | Theses on a related topic

957.
Touška, Filip
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2022, studies completed, degree conferred: Ing.
Programme/field: Hospitality Management, Tourism and Marketing / Hospitality and Spa Management
Master's thesis defence: Hodnocení hotelové značky Hilton českými klienty. | Theses on a related topic

958.
Trabelsi, Jaroslava
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2017, studies completed, degree conferred: Ing.
Programme/field: Gastronomy , Hospitality Management and Tourism / Hospitality and Spa Management (Study in Czech)
Master's thesis defence: Výstavba rodinného hotelu | Theses on a related topic

959.
Tran, Khanh Huyen
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: International Management and Marketing / International Management and Marketing
Bachelor's thesis defence: Podnikatelské prostředí, obchodní a kulturní zvláštnosti Vietnamu | Theses on a related topic

960.
Trnavszkí, Roman
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Hospitality Management, Tourism and Marketing / Hospitality Management
Bachelor's thesis defence: Destinačný management ako nástroj cestovného ruchu vo vybranej destinácii | Theses on a related topic
Bachelor's thesis defence: Destinačný management ako nástroj riadenia cestovného ruchu v meste Levice | Theses on a related topic

961.
Tsyrulnikova, Ganna
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2020, studies completed, degree conferred: Ing.
Programme/field: Gastronomy , Hospitality Management and Tourism / Hospitality and Spa Management (Study in Czech)
Master's thesis defence: Spotřební chování seniorů na trhu cestovního ruchu | Theses on a related topic

962.
Tuček, Radek
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Gastronomy , Hospitality Management and Tourism / Hospitality and Spa Management (Study in Czech)
Master's thesis defence: Analýza Prague Food Festivalu a dalších aktivit s ním spojených | Theses on a related topic

963.
Tučková, Iva
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Gastronomy, Hotel Management and Tourism / Destination Management in the Turism Industry (Study in Czech)
Bachelor's thesis defence: Volnočasové aktivity a možnosti aplikace marketingu

964.
Tulbu, Margarita
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Gastronomy, Hotel Management and Tourism / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Konkurenční prostředí v oblasti gastronomie ve vybrané lokalitě | Theses on a related topic

965.
Tunik, Anna
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Gastronomy , Hospitality Management and Tourism / Hospitality and Spa Management (Study in Czech)
Master's thesis defence: Význam hromadných sdělovacích prostředků pro cestovní ruch

966.
Turčan, Michal
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Gastronomy, Hotel Management and Tourism / Hospitality Management (Study in English)
Bachelor's thesis defence: Company Business Plan | Theses on a related topic

967.
Tůša, Radek
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Gastronomy, Hotel Management and Tourism / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Specifika a trendy ve školním stravování v segmentu veřejných vysokých škol v České republice | Theses on a related topic

968.
Uhrová, Nicole
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Gastronomy, Hotel Management and Tourism / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Návrh využití skupiny historického šermu pro zvýšení návštěvnosti hradu

969.
Ungrád, Orest
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Hospitality Management, Tourism and Marketing / Marketing
Bachelor's thesis defence: Struktura mediálního trhu v České republice 2019 | Theses on a related topic

970.
Unzhakova, Yana
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Gastronomy, Hotel Management and Tourism / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Stravovací služby v nákupním centru

971.
Urbanová, Michaela
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2017, studies completed, degree conferred: Ing.
Programme/field: Gastronomy , Hospitality Management and Tourism / Hospitality and Spa Management (Study in Czech)
Master's thesis defence: Strategické vedenie hotelu so zameraním na krízový management | Theses on a related topic

972.
Vacková, Štěpánka
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2020, studies completed, degree conferred: Ing.
Programme/field: Hospitality Management, Tourism and Marketing / Marketing Management in Hospitality and Tourism Industry
Master's thesis defence: Jedinečná prodejní nabídka | Theses on a related topic

973.
Vacková, Valéria Mária
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Hospitality Management, Tourism and Marketing / Marketing
Bachelor's thesis defence: Marketingové a PR aktivity Autoklubu České republiky - Autocross | Theses on a related topic

974.
Vágnerová, Petra
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Gastronomy, Hotel Management and Tourism / Hospitality Management (Study in Czech)
Bachelor's thesis defence: PR aktivity zvoleného hotelu či korporace | Theses on a related topic

975.
Valeš, Jiří
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (Study in Czech)
Master's thesis defence: Etické aspekty reklamy z oblasti zdravotnictví | Theses on a related topic

976.
Valíček, Filip
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Gastronomy, Hotel Management and Tourism / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Trendy v hotelnictví pro rok 2017 | Theses on a related topic

977.
Válková, Ilona
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication in the Service Industry (Study in Czech)
Bachelor's thesis defence: Úloha komunikace v cestovním ruchu

978.
van Bebber, Vanessa
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Gastronomy, Hotel Management and Tourism / Destination Management in the Turism Industry (Study in Czech)
Bachelor's thesis defence: Charakteristika sítě přírodních sportovních parků ve Středočeském kraji

979.
Vanke, Jiří
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Nízkorozpočtová komunikační kampaň

980.
Varkoček, Martin
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Gastronomy, Hotel Management and Tourism / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Analýza cestovního ruchu na Mělnicku se zaměřením na konkrétní subjekty cestovního ruchu

981.
Vartsaba, Kirill
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Gastronomy, Hotel Management and Tourism / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Návrh nových produktů cestovního ruchu pro hl. m. Prahu

982.
Vašíčková, Petra
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Gastronomy , Hospitality Management and Tourism / Destination Management in the Tourism Industry (Study in Czech)
Master's thesis defence: Nákupní chování v oblasti služeb

983.
Vašinová, Marie
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Gastronomy , Hospitality Management and Tourism / Hospitality and Spa Management (Study in Czech)
Master's thesis defence: Vývojové trendy v řízení podniků služeb hotelových v současném ekonomickém prostředí | Theses on a related topic
Master's thesis defence: Vývojové trendy v řízení podniků služeb hotelových v současném ekonomickém prostředí | Theses on a related topic

984.
Vávrová, Tereza
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2017, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (Study in Czech)
Master's thesis defence: Působení médií na vnímání marketingu českou veřejností | Theses on a related topic

985.
Vavřínová, Pavla
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Gastronomy, Hotel Management and Tourism / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Konkurenční prostředí v oblasti hotelnictví ve vybraném regionu | Theses on a related topic

986.
Vazačová, Aneta
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (Study in Czech)
Master's thesis defence: Analýza a návrh marketingové strategie firmy Boucheron | Theses on a related topic

987.
Vejnarová, Martina
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication in the Service Industry (Study in Czech)
Bachelor's thesis defence: Komunikační mix po restrukturalizaci konkrétní firmy

988.
Velčovská, Lucie
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Gastronomy , Hospitality Management and Tourism / Hospitality and Spa Management (Study in Czech)
Master's thesis defence: Analýza činnosti obchodního odděleni ve vybraném hotelu - Hotel Hilton Prague

989.
Ventruba, Tomáš
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2017, studies completed, degree conferred: Ing.
Programme/field: Gastronomy , Hospitality Management and Tourism / Hospitality and Spa Management (Study in Czech)
Master's thesis defence: Analýza označování vín na etiketách | Theses on a related topic

990.
Vernerová, Marta
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication in the Service Industry (Study in Czech)
Bachelor's thesis defence: Návrh využitíí marketingových strategií podpory prodeje a problematika jejich provedení v praxi

991.
Vilimovská, Kristýna
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Gastronomy, Hotel Management and Tourism / Destination Management in the Turism Industry (Study in Czech)
Bachelor's thesis defence: Systém řízení cestovního ruchu ve vybrané destinaci cestovního ruchu | Theses on a related topic

992.
Vinklárková, Eva
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Ekonomika veřejné správy a sociálních služeb
Bachelor's thesis defence: Marketingová komunikace Merlin´s Kinderwelt v Excalibur City s.r.o.

993.
Vlčková, Veronika
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Gastronomy , Hospitality Management and Tourism / Hospitality and Spa Management (Study in Czech)
Master's thesis defence: Založení nové gastronomické provozovny v Horních Počernicích. | Theses on a related topic

994.
Vlková, Iveta
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Gastronomy , Hospitality Management and Tourism / Hospitality and Spa Management (Study in Czech)
Master's thesis defence: Návrh konceptu vinného baru

995.
Vlková, Miriam
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Gastronomy, Hotel Management and Tourism / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Spokojenost zákazníků s ubytovacími a stravovacími službami Hotelu Jičín | Theses on a related topic

996.
Vo, The Minh
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Gastronomy, Hotel Management and Tourism / Destination Management in the Turism Industry (Study in Czech)
Bachelor's thesis defence: Sociální sítě v České republice ze statistického pohledu | Theses on a related topic
Bachelor's thesis defence: Sociální sítě v České republice ze statistického pohledu | Theses on a related topic

997.
Volná, Veronika
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication in the Service Industry (Study in Czech) (combination/specialization: Studium při pracovišti v Havířově)
Bachelor's thesis defence: Propagace a využití služeb na letišti Leoše Janáčka v Ostravě

998.
Volosovych, Hanna
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2018, studies completed, degree conferred: Ing.
Programme/field: Gastronomy , Hospitality Management and Tourism / Hospitality and Spa Management (Study in Czech)
Master's thesis defence: Analýza využití sociálních sítí v marketingu hotelu | Theses on a related topic
Master's thesis defence: Analýza využití sociálních sítí v marketingu hotelu | Theses on a related topic

999.
Vomáčková, Denisa
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2017, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (Study in Czech)
Master's thesis defence: Psychologické aspekty nákupního chování spotřebitele | Theses on a related topic

1000.
Vondráček, David
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Gastronomy, Hotel Management and Tourism / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Možnosti rozvoje pravidelných leteckých linek na letišti Karlovy Vary