Theses on a related topic (having the same keywords):

marketingova strategie, pestle analyza, marketingovy mix, hotel, marketing strategy, swot analyza, market, pestle analysis, marketing mix, produkt marketing, marketing, trh, swot analysis, product

Keywords ordered alphabetically | Keywords ordered by occurrence rate

151.
Magát, Miloslav
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Gastronomy , Hospitality Management and Tourism / Hospitality and Spa Management (Study in Czech)
Master's thesis defence: Marketingová stratégia vybraného hotela | Theses on a related topic Display description

152.
Majerová, Jana
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication in the Service Industry (Study in Czech) (combination/specialization: Studium při pracovišti v Havířově)
Bachelor's thesis defence: Propagační mix ochotnického divadelního souboru CHAOS

153.
Maňura, Jakub
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Marketingová komunikace sportovního klubu

154.
Marvanová, Jitka
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Gastronomy , Hospitality Management and Tourism / Hospitality and Spa Management (Study in Czech)
Master's thesis defence: Marketingová situační analýza firmy a její vliv na marketingový mix firmy

155.
Masarová, Hana
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Gastronomy , Hospitality Management and Tourism / Hospitality and Spa Management (Study in Czech)
Master's thesis defence: Podniková kultura – předpoklad úspěšnosti marketingové strategie | Theses on a related topic

156.
Matějčková, Pavla
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Gastronomy, Hotel Management and Tourism / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Konkurenční prostředí malých pivovarů | Theses on a related topic

157.
Matrka, Kristína
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Gastronomy, Hotel Management and Tourism / Destination Management in the Turism Industry (Study in Czech)
Bachelor's thesis defence: Analýza marketingového mixu spoločnosti ST. NICOLAUS - trade, a.s. | Theses on a related topic

158.
Mazanec, Milan
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2020, studies completed, degree conferred: Ing.
Programme/field: Hospitality Management, Tourism and Marketing / Hospitality and Spa Management
Master's thesis defence: Analýza marketingovej stratégie vybranej reštaurácie | Theses on a related topic

159.
Miklík, Gabriel
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Propagace firmy www.znojmoreality.cz

160.
Mikysková, Kateřina
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Marketingová strategie zvýšení návštěvnosti Znojemského hradu

161.
Molodtsova, Olga
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Hospitality Management, Tourism and Marketing / Tourism
Bachelor's thesis defence: Konkurenceschopnost podniku | Theses on a related topic
Bachelor's thesis defence: Konkurenceschopnost podniku | Theses on a related topic

162.
Moravčíková, Ivana
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Gastronomy, Hotel Management and Tourism / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Aplikácia marketingového mixu pri vstupe firmy na nový trh | Theses on a related topic

163.
Mrůzková, Nikola
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Gastronomy , Hospitality Management and Tourism / Hospitality and Spa Management (Study in Czech)
Master's thesis defence: Hodnocení účinnosti marketingových aktivit vybraného hotelu | Theses on a related topic

164.
Mucha, Daniel
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication in the Service Industry (Study in Czech)
Bachelor's thesis defence: Efektivita internetové reklamy

165.
Mundilová, Lucie
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Gastronomy, Hotel Management and Tourism / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Marketingové komunikace libovolné společnosti | Theses on a related topic

166.
Navrocka, Olesya maiden name: Vasileva
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication in the Service Industry (Study in Czech)
Bachelor's thesis defence: Studie biopotravin na českém trhu

167.
Nekulová, Kristýna
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Marketingová komunikace společnosti SWN Moravia, s.r.o. na českém a zahraničním trhu

168.
Nentvichová, Nikol
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2018, studies completed, degree conferred: Ing.
Programme/field: Gastronomy , Hospitality Management and Tourism / Hospitality and Spa Management (Study in Czech)
Master's thesis defence: Marketingová strategie restauračního zařízení | Theses on a related topic

169.
Nesvačil, Richard
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Využití nástrojů marketingového mixu

170.
Nguyen, Phuong Hoa
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Gastronomy, Hotel Management and Tourism / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Analýza internetového marketingu hotelu Friday | Theses on a related topic

171.
Nikitina, Iuliia
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Gastronomy, Hotel Management and Tourism / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Psychologické aspekty na trhu v hotelnictví | Theses on a related topic

172.
Nocar, David
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Komunikační mix UMČR

173.
Novák, Miroslav
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Marketing hokejového klubu HC ORLI s.r.o.

174.
Nový, Michal
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication in the Service Industry (Study in Czech)
Bachelor's thesis defence: Marketingová situační analýza podniku | Theses on a related topic

175.
Okenicová, Petra
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication in the Service Industry (Study in Czech) (combination/specialization: Studium při pracovišti v Havířově)
Bachelor's thesis defence: Analýza trhu a její vliv na činnost kulturního domu K3Bohumín

176.
Oubrecht, Marek
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication in the Service Industry (Study in Czech)
Bachelor's thesis defence: Marketingový mix výstavby bytového domu | Theses on a related topic

177.
Ovečková, Barbora
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Gastronomy, Hotel Management and Tourism / Destination Management in the Turism Industry (Study in Czech)
Bachelor's thesis defence: Možnosti ubytovania cudzincov v Prahe | Theses on a related topic

178.
Peřinka, Dominik
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Marketingová komunikace společnosti Restaurace u Čadů

179.
Petrikovič, Maroš
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Gastronomy, Hotel Management and Tourism / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Zavedení nového produktu na trh

180.
Polický, Martin
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Využití marketingu v místním cestovním ruchu na příkladu Znojemského podzemí

181.
Procházková, Kateřina
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2023, studies completed, degree conferred: Ing.
Programme/field: Hospitality Management, Tourism and Marketing / Marketing Management in Hospitality and Tourism Industry
Master's thesis defence: Benchmarking v hotelnictví | Theses on a related topic

182.
Procházková, Kateřina
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Analýza a organizace vybrané společnosti hotelu Althof

183.
Prokešová, Petra maiden name: Ševčíková
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Gastronomy , Hospitality Management and Tourism / Hospitality and Spa Management (Study in Czech)
Master's thesis defence: Mikulovsko – současnost a budoucnost rozvoje turismu

184.
Průchová, Marcela
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Marketingová komunikace firmy Truhlářství u mlejna

185.
Přáda, Jiří
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Gastronomy, Hotel Management and Tourism / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Situační analýza vybraného hotelového zařízení

186.
Přech, Jakub maiden name: Přech
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: International Management and Marketing / International Management and Marketing
Bachelor's thesis defence: Nové trendy v marketingu | Theses on a related topic

187.
Pudilová, Světlana
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Hospitality Management, Tourism and Marketing / Hospitality Management
Bachelor's thesis defence: Konkurenční prostředí v oblasti gastronomie ve vybraném regionu | Theses on a related topic

188.
Pucholtová, Petra
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Gastronomy, Hotel Management and Tourism / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Podnikání ve stravování a v hotelnictví | Theses on a related topic

189.
Pukhalskaya, Anastassiya
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Gastronomy, Hotel Management and Tourism / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Komparace šumivých vín z jednotlivých světových vinařských regionů a jejich postavení v gastronomii | Theses on a related topic
Bachelor's thesis defence: Komparace šumivých vín z jednotlivých světových vinařských regionů a jejich postavení v gastronomii | Theses on a related topic
Bachelor's thesis defence: Marketingová analýza hotelu Ametyst | Theses on a related topic

190.
Rumpíková, Renata
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Gastronomy, Hotel Management and Tourism / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Uplatnění marketingového mixu v gastronomickém provozu | Theses on a related topic

191.
Růžičková, Gabriela
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Zhodnocení marketingového mixu se zaměřením na propagaci na příkladu S MORAVA Leasing, a.s.

192.
Ružičková, Romana
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Gastronomy, Hotel Management and Tourism / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Návrh marketingovej komunikácie hotela Courtyard by Marriott Basel | Theses on a related topic

193.
Rybarová, Lenka
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Ekonomika veřejné správy a sociálních služeb
Bachelor's thesis defence: Hodnocení spokojenosti zákazníků firmy HTP Moravia s.r.o.

194.
Rygl, Luboš
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Ekonomika veřejné správy a sociálních služeb
Bachelor's thesis defence: Marketingová komunikace hokejového klubu HC Kometa Brno

195.
Rygl, Tomáš
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence:

196.
Sak, Michal
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication in the Service Industry (Study in Czech)
Bachelor's thesis defence: Marketing fotbalového klubu SK Slavia Praha | Theses on a related topic
Bachelor's thesis defence: Marketing fotbalového klubu SK Slavia Praha | Theses on a related topic

197.
Simonidesová, Pavla
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Hodnocení povědomí o firmě FOTOP - Mgr. Štefan Kováč a spokojenosti jejích zákazníků

198.
Sivá, Laura
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2021, studies completed, degree conferred: Ing.
Programme/field: Hospitality Management, Tourism and Marketing / Marketing Management in Hospitality and Tourism Industry
Master's thesis defence: Komunikace ve službách | Theses on a related topic

199.
Slánská, Adéla
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication in the Service Industry (Study in Czech)
Bachelor's thesis defence: Dark Tourism v Praze | Theses on a related topic

200.
Slavík, Jiří
Faculty: University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Marketingová komunikace ve společnosti Žaluzie Slavík