EKE03 Business Economics

University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
winter 2016
Extent and Intensity
2/2. 5 credit(s). Type of Completion: zk (examination).
Teacher(s)
doc. Ing. Irena Jindřichovská, CSc. (lecturer)
doc. Ing. Irena Jindřichovská, CSc. (seminar tutor)
doc. Ing. Martin Petříček, Ph.D. (assistant)
Guaranteed by
doc. Ing. Irena Jindřichovská, CSc.
Katedra ekonomie a ekonomiky – University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Course Enrolment Limitations
The course is also offered to the students of the fields other than those the course is directly associated with.
fields of study / plans the course is directly associated with
Course objectives (in Czech)
The aim of the subject is to make the students understand the basic categories of the business economics that facilitate understanding of the position of a company in the economic and social system of the society. A related objective is to teach the students to work with different methods used in the business economics, as a base for managerial decisions. Learning outcomes and competences: Upon successful completion of this course, students will be able to distinguish basic categories of business economics such as enterprise, entrepreneurship, costs, revenues, enterprise resources management so they will be able to understand the processes in business. To use absorbed theoretical background to solve decision problems in practice.
Syllabus (in Czech)
  • 1. Basic concepts in business economics 2. Objectives of a business, Business environment 3. Types of business companies, Cooperation and integration 4. Company organization, Managerial objectives 5. Understanding competitive strategy 6. Understanding pricing strategies 7. Life cycle of a company 8. Costing 9. Financing, Financial statements 10. Tourism companies - specifics
Literature
    required literature
  • NELLIS, Jeseph and David PARKER. Principles of Business Economics. Edinburgh: Pearson Education Limited, 2006, 421 pp. ISBN 978-0-273-69306-2. info
    recommended literature
  • Hisrich,R.,D.,Peters,M.,P.: Založení a řízení nového podniku, Praha, Victoria Publishing, 1996, ISBN 80-85865-07-6
  • Koráb,V., Peterka,J., Režňáková,M.: Podnikatelský plán,Praha, Computer Press, 2008, ISBN 978-80-251-1605-0
  • Synek,M. a kol.:Podniková ekonomika.2010.vyd. Praha: C.H.Beck, 2010. ISBN 978-80-7400-336-3
  • Wöhe, G., Kislingerová, E.: Úvod do podnikového hospodářství, 2. vydání, Praha, G.H.Beck, 2007, ISBN 978-80-7179-897-2
Teaching methods
Student prepares an assignment on a selected topic as a team work (eam work). The assignment is to contribute to deepen his knowledge in the chosen topic in order to develop the student's ability to formulate a scientific text and work independently with literature. The course work shole be approximately 10 to 15 pages. Work will be handed in before the end of the course and presented in the seminar. Without the credit of the student can not attend the exam.
Assessment methods
Presentation assignment and presentation to gain the credit. Final test (10th seminar) 100 % (maximum) Note: at least 75% attendance rate Pass mark 60 per cent.
Language of instruction
English
Further comments (probably available only in Czech)
Information on completion of the course: z | zk
The course can also be completed outside the examination period.
The course is also listed under the following terms winter 2012, Summer 2013, winter 2013, winter 2014, winter 2015, winter 2017, winter 2018, winter 2019, winter 2020, winter 2021, winter 2022, winter 2023, winter 2024.
  • Enrolment Statistics (winter 2016, recent)
  • Permalink: https://is.ucp.cz/course/ucp/winter2016/EKE03