MAE18 International Trade

University College Prague – Vysoká škola mezinárodních vztahů a Vysoká škola hotelová a ekonomická s.r.o.
léto 2017
Rozsah
2/0/0. 3 kr. Ukončení: zk.
Vyučující
JUDr. Ing. Miroslav Okrouhlý, M.Sc. (přednášející)
Garance
doc. Ing. Lenka Turnerová, CSc.
Katedra marketingu – University College Prague – Vysoká škola mezinárodních vztahů a Vysoká škola hotelová a ekonomická s.r.o.
Předpoklady
None
Omezení zápisu do předmětu
Předmět je nabízen i studentům mimo mateřské obory.
Mateřské obory/plány
Cíle předmětu
The course MAE18 has been designed to introduce students to key dimensions of international business and trade. It covers the issues of globalization, effects of political, cultural, legal and economic differences in world trade, international trade theory, government influence on the world trade pattern, the international monetary system, various forms of international business organizations and economic integration. It discusses the methods used in international trade such as exporting, importing, joint ventures and foreign direct investment. • • The course introduces students to the international perspective of business environment reflecting the fact that managers must adapt their approaches to take account of the strong international competition, which is increasingly apparent in today's globalized world. • • Upon completion of the course, students should be able to appreciate the nature of international business and impact of globalization, understand the issues of cross-national economic cooperation and analyze international business strategies. Students will acquire knowledge of the determinants of trade, direct investment and various forms of collaborative arrangements
Osnova
  • •Globalization •Environments Facing Business •Theories of International Trade •Governments and International Trade •International Trade Agreements •International Trade and Economic Integration •Export and Import, International Marketing •Investment and Joint Ventures •International Finance, Foreign Exchange Markets, FX Rates •Strategy and Organization of International Business •Case study: Importance of International Trade in a country's economy (Czechia)
Literatura
    povinná literatura
  • DANIELS, John D., Lee H. RADEBAUGH a Daniel P. SULLIVAN. International Business. Fourteenth Edition. United Kingdom, USA: Pearson Education Limited, 2013, 888 s. ISBN 978-0-273-76695-7. info
    doporučená literatura
  • HILL, CHARLES W.L. International Business. 10e. New York, NY USA: McGraw-Hill/Irwin, 2014, 635 s. ISBN 978-0-07-811277-5. info
Výukové metody
Lectures, Individual preparation. Workload: Lectures (26 hrs); Individual preparation (52 hrs); Total: 78 hrs.
Metody hodnocení
Final exam assessment method: Written exam.
Vyučovací jazyk
Angličtina
Informace učitele
For more information on the World Trade Organization and the European Union students are recommended to check the respective websites: (http://wto.org); (http://europa.eu)
Další komentáře
Předmět je dovoleno ukončit i mimo zkouškové období.
Poznámka k četnosti výuky: KS: 4|4|4, celkem 12.
Předmět je zařazen také v obdobích léto 2014, léto 2016, léto 2018, léto 2021, léto 2022, léto 2023, léto 2024.