EKE03 Business Economics

University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
winter 2024
Extent and Intensity
2/2/0. 5 credit(s). Type of Completion: zk (examination).
Teacher(s)
Ing. Karolina Macháčková, Ph.D. (lecturer)
Ing. Karolina Macháčková, Ph.D. (seminar tutor)
Ing. Jiří Zelený, Ph.D. (assistant)
Guaranteed by
doc. Ing. Martin Petříček, Ph.D.
Katedra ekonomie a ekonomiky – University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
Course Enrolment Limitations
The course is also offered to the students of the fields other than those the course is directly associated with.
fields of study / plans the course is directly associated with
Course objectives
The aim of the subject is to make the students understand the basic categories of the business economics that facilitate understanding of the position of a company in the economic and social system of the society. A related objective is to teach the students to work with different methods used in the business economics, as a base for managerial decisions. Learning outcomes and competences: Upon successful completion of this course, students will be able to distinguish basic categories of business economics such as enterprise, entrepreneurship, costs, revenues, enterprise resources management so they will be able to understand the processes in business. To use absorbed theoretical background to solve decision problems in practice.
Syllabus
  • 1. Basic concepts in business economics 2. Objectives of a business, Business environment 3. Types of business companies, Cooperation and integration 4. Company organization, Managerial objectives 5. Understanding competitive strategy 6. Understanding pricing strategies 7. Life cycle of a company 8. Costing 9. Financing, Financial statements 10. Tourism companies - specifics
Literature
    required literature
  • BLOCK, Stanley B and Geoffrey A. HIRT. Foundations of Financial Management (Foundations of Financial Management 12th). New York: McGraw-Hill Companies, 2008, 658 pp. ISBN 978-0-07-110079-3. info
    recommended literature
  • SCHMIDGALL, Raymond S. and James W. DAMITIO. Hospitality Industry Financial Accounting. 6th ed. American Hotel and Lodging Association Educational Institute, 2006, 696 pp. ISBN 978-0-86612-284-9. info
  • JAGELS, Martin G. Hospitality Management Accounting. John Wiley & Sons. New Jersey: John Wiley & Sons, 2007. ISBN 978-0-471-68789-4. info
  • NELLIS, Jeseph and David PARKER. Principles of Business Economics. Edinburgh: Pearson Education Limited, 2006, 421 pp. ISBN 978-0-273-69306-2. info
  • Synek,M. a kol.:Podniková ekonomika.2010.vyd. Praha: C.H.Beck, 2010. ISBN 978-80-7400-336-3
  • Hisrich,R.,D.,Peters,M.,P.: Založení a řízení nového podniku, Praha, Victoria Publishing, 1996, ISBN 80-85865-07-6
    not specified
  • Koráb,V., Peterka,J., Režňáková,M.: Podnikatelský plán,Praha, Computer Press, 2008, ISBN 978-80-251-1605-0
  • Stan
  • Wöhe, G., Kislingerová, E.: Úvod do podnikového hospodářství, 2. vydání, Praha, G.H.Beck, 2007, ISBN 978-80-7179-897-2
Teaching methods
Lectures and exercises/labs focused on practical examples from individual areas of the corporate economy. During labs students prepare an assignment on a selected topics as a team (group presentation). The group presentation assignment is to contribute to deepening the student’s knowledge base on the chosen topic in order to develop the student's ability in understand the inner workings and performance of a business. Group presentation work will be handed in on the date of seminar presentation. In additional to the group presentation, students will have to resolve a/sit for a financial written exercise at the last class. Without this credit student cannot attend the oral exam.
Assessment methods
Contents: Lectures 20, seminars 20 Assignment and presentation Financial written exercise Oral final examination Pass mark 60%
Language of instruction
English
Further comments (probably available only in Czech)
Information on completion of the course: z | zk
The course can also be completed outside the examination period.
The course is also listed under the following terms winter 2012, Summer 2013, winter 2013, winter 2014, winter 2015, winter 2016, winter 2017, winter 2018, winter 2019, winter 2020, winter 2021, winter 2022, winter 2023.
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