JAKUBÍKOVÁ, Dagmar. Strategický marketing - Strategie a trendy. 2nd ed. Praha: Grada Publishing, 2013, 368 pp. ISBN 978-80-247-4670-8.
Other formats:   BibTeX LaTeX RIS
Basic information
Original name Strategický marketing - Strategie a trendy
Name in Czech Strategický marketing - Strategie a trendy
Authors JAKUBÍKOVÁ, Dagmar.
Edition 2. vyd. Praha, 368 pp. 2013.
Publisher Grada Publishing
Other information
Type of outcome Book on a specialized topic
Confidentiality degree is not subject to a state or trade secret
Publication form printed version "print"
Organization unit University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
ISBN 978-80-247-4670-8
Tags Reviewed
Changed by Changed by: Ing. Bc. Jan Chromý, Ph.D., učo 4147. Changed: 20/11/2013 08:29.
PrintDisplayed: 29/4/2024 16:25