Decision - Making in Economic Theory

@inproceedings{14645,
   author = {Máče, Jan and Zeman, David and Hřebík, František},
   address = {Zagreb},
   edition = {první},
   editor = {Vladimir Šimovič, Ljubica Bakič-Tomič, Zuzana Hubinková},
   keywords = {theory of rational decision-making, heuristic method, cognitive psychology, decision making under uncertainty, the Allais paradox},
   howpublished = {tištěná verze "print"},
   language = {eng},
   location = {Zagreb},
   pages = {151-156},
   publisher = {Faculty of Teacher Education of the University of Zagreb},
   title = {Decision - Making in Economic Theory},
   year = {2015}
}

TY  - JOUR
ID  - 14645
AU  - Máče, Jan - Zeman, David - Hřebík, František
PY  - 2015
TI  - Decision - Making in Economic Theory
PB  - Faculty of Teacher Education of the University of Zagreb
CY  - Zagreb
KW  - theory of rational decision-making, heuristic method, cognitive psychology, decision making under uncertainty, the Allais paradox
N2  - The basis of economic decision-making processes are always individual entities. Traditional economic science assumes that individual actors behave rationally and have only one aim in their decision-making, which is to maximize expected utility. The authors of modern economic theory, however, have come to realize that the decision-making of economic agents is a much more complicated process, which includes psychological factors. The basis of economic decision-making processes are always individual entities. Traditional economic science assumes that individual actors behave rationally and have only one aim in their decision-making, which is to maximize expected utility. The authors of modern economic theory, however, have come to realize that the decision-making of economic agents is a much more complicated process, which includes psychological factors.
ER  - 

MÁČE, Jan, David ZEMAN and František HŘEBÍK. \textit{Decision - Making in Economic Theory}. první. Zagreb: Faculty of Teacher Education of the University of Zagreb, 2015, p.~151-156.