J 2015

Measuring Customer Satistisfaction and Loyalty in Spa Companies.

VILDOVÁ, Eliška, David MARTINČÍK, Jan TLUČHOŘ and Dagmar JAKUBÍKOVÁ

Basic information

Original name

Measuring Customer Satistisfaction and Loyalty in Spa Companies.

Authors

VILDOVÁ, Eliška, David MARTINČÍK, Jan TLUČHOŘ and Dagmar JAKUBÍKOVÁ

Edition

E+M Ekonomie a Management, Liberec, Technická univerzita v Liberci, 2015, 1212-3609

Other information

Language

English

Type of outcome

Článek v odborném periodiku

Field of Study

50200 5.2 Economics and Business

Country of publisher

Czech Republic

Confidentiality degree

není předmětem státního či obchodního tajemství

Organization unit

University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.

Keywords (in Czech)

zákazník, léčebná péče, loajalita, spokojenost, lázeňská péče

Keywords in English

customer, health care, loyalty, satisfaction, spa care

Tags

International impact, Reviewed
Změněno: 7/10/2015 15:36, doc. Ing. Dagmar Jakubíková, Ph.D.