CHADT, Karel, Marek MERHAUT a Vendula HARTVICHOVÁ. Increasing Development of all Different Industries in the World Brought also Changes into the Management of Tourism Industry in the Czech Republic (Theoretical Study). In Editor: Peter Madzík, PhD., Faculty of Education Catholic University in Ružomberok. Conference Proceedings from International Scientific Conference - In September 2019. Proceedings were indexed in WoS in 2020. Poprad, Slovak Republic: Faculty of Education Catholic University in Ružomberok, 2020, s. 319 - 331. ISBN 978-80-561-0671-6.
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Základní údaje
Originální název Increasing Development of all Different Industries in the World Brought also Changes into the Management of Tourism Industry in the Czech Republic (Theoretical Study)
Autoři CHADT, Karel, Marek MERHAUT a Vendula HARTVICHOVÁ.
Vydání Poprad, Slovak Republic, Conference Proceedings from International Scientific Conference - In September 2019. Proceedings were indexed in WoS in 2020, od s. 319 - 331, 13 s. 2020.
Nakladatel Faculty of Education Catholic University in Ružomberok
Další údaje
Originální jazyk angličtina
Typ výsledku Stať ve sborníku
Obor 50204 Business and management
Stát vydavatele Slovensko
Utajení není předmětem státního či obchodního tajemství
Forma vydání tištěná verze "print"
Organizační jednotka University College Prague – Vysoká škola mezinárodních vztahů a Vysoká škola hotelová a ekonomická s.r.o.
ISBN 978-80-561-0671-6
Klíčová slova anglicky Keywords: analysis; family; hospitality; management; tourism; service
Příznaky Mezinárodní význam, Recenzováno
Změnil Změnil: doc. Mgr. Ing. Karel Chadt, CSc., učo 14454. Změněno: 6. 2. 2020 13:15.
Anotace
The study was intended to analyze families with children as a market segment in tourism industry. Family as a market segment profile is examined from sociological and marketing point of view and is analyzed its position in the tourism market. A total of one hundred eleven families with children were addressed, out of them one hundred were willing to respond designed questionnaire and revealed their individual needs. Findings show preferences and needs of families. The main aim of this study is an analysis of the individual needs of families with children in order to identify them as a hospitality market segment profile.
VytisknoutZobrazeno: 5. 5. 2024 18:53