CHADT, Karel, Marek MERHAUT and Vendula HARTVICHOVÁ. Increasing Development of all Different Industries in the World Brought also Changes into the Management of Tourism Industry in the Czech Republic (Theoretical Study). In Editor: Peter Madzík, PhD., Faculty of Education Catholic University in Ružomberok. Conference Proceedings from International Scientific Conference - In September 2019. Proceedings were indexed in WoS in 2020. Poprad, Slovak Republic: Faculty of Education Catholic University in Ružomberok, 2020, p. 319 - 331. ISBN 978-80-561-0671-6.
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Basic information
Original name Increasing Development of all Different Industries in the World Brought also Changes into the Management of Tourism Industry in the Czech Republic (Theoretical Study)
Authors CHADT, Karel, Marek MERHAUT and Vendula HARTVICHOVÁ.
Edition Poprad, Slovak Republic, Conference Proceedings from International Scientific Conference - In September 2019. Proceedings were indexed in WoS in 2020, p. 319 - 331, 13 pp. 2020.
Publisher Faculty of Education Catholic University in Ružomberok
Other information
Original language English
Type of outcome Proceedings paper
Field of Study 50204 Business and management
Country of publisher Slovakia
Confidentiality degree is not subject to a state or trade secret
Publication form printed version "print"
Organization unit University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.
ISBN 978-80-561-0671-6
Keywords in English Keywords: analysis; family; hospitality; management; tourism; service
Tags International impact, Reviewed
Changed by Changed by: doc. Mgr. Ing. Karel Chadt, CSc., učo 14454. Changed: 6/2/2020 13:15.
Abstract
The study was intended to analyze families with children as a market segment in tourism industry. Family as a market segment profile is examined from sociological and marketing point of view and is analyzed its position in the tourism market. A total of one hundred eleven families with children were addressed, out of them one hundred were willing to respond designed questionnaire and revealed their individual needs. Findings show preferences and needs of families. The main aim of this study is an analysis of the individual needs of families with children in order to identify them as a hospitality market segment profile.
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