D 2019

SENIORS AND EXPERIENTIAL GASTRONOMY AS A TOOL TO IMPROVE THE PERFORMANCE OF A TOURIST DESTINATION

TURNEROVÁ, Lenka and Eva OTTOVÁ

Basic information

Original name

SENIORS AND EXPERIENTIAL GASTRONOMY AS A TOOL TO IMPROVE THE PERFORMANCE OF A TOURIST DESTINATION

Authors

TURNEROVÁ, Lenka and Eva OTTOVÁ

Edition

Praha, p. 111-118, 8 pp. 2019

Publisher

Institute of Hospitality Management in Prague 8.

Other information

Language

English

Type of outcome

Stať ve sborníku

Country of publisher

Czech Republic

Confidentiality degree

není předmětem státního či obchodního tajemství

Publication form

electronic version available online

Organization unit

University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.

ISBN

978-80-87411-87-2

Keywords in English

Catering Facilities, Destination, Gastronomy, Globalization, Segment 55+, Seniors, Tourism, Travel Agencies

Tags

International impact, Reviewed
Změněno: 13/11/2019 21:53, PhDr. Eva Ottová

Abstract

V originále

International trade of networks of multinational companies creates a homogeneous environment that completely eliminates domestic specifics. At this moment, the solution is in the concept of tourism, which should offer such services that will make individual destinations so unique that the client chooses them as their priority. The research concentrates on the analysis of the results of the questionnaire survey, which showed preferences of respondents aged 55+ for this type of travelling. The research is the second stage of monitoring the preferences of the 55+ segment in the field of adventure tourism.