Based on a didactic analysis, the methodology presents universal instructions on how to functionally integrate the curriculum on world heritage monuments into the curriculum of social science and humanities-oriented study programs in tertiary education. A sample implementation will be designed and subsequently pilot-tested on the bachelor's degree program International Management and Marketing in Tourism specialization at the researcher's workplace. The findings from the project solution were verified in the discourse at the dissemination seminar within the New Trends 2022 conference on November 11, 2022. The educational goals were revised, the educational content was supplemented, and the teaching style was significantly modified (diversified) so that these didactic aspects were directed towards a deeper holistic perception of the cultural-historical legacy of world heritage monuments. The resulting product also strengthened the formative side of education about enlightenment and the presentation of values in the sense of passing on the world's cultural heritage to future generations.