Marketing Management in Hospitality and Tourism Industry (master's full-time specialized)
1st year
1st term
2nd term
UCP:EK114 Microeconomics • 74 %
UCP:EK115 Management of Enterprise Finance • 74 %
UCP:JA140 Anglický jazyk • 74 %
UCP:MA133 E-business in HORECA sector • 74 %
UCP:MA136 Marketing strategies • 74 %
UCP:MA137 Marketing Research • 74 %
UCP:MG130 Research methods • 74 %
UCP:EK116 Management accounting • 43 %
UCP:MK133 Practical Training • 30 %
UCP:CR167 Management of Services • 26 %
UCP:MA134 International Marketing and Business Operations • 26 %
UCP:MA169 Marketing in Destination Management • 26 %
UCP:MG127 Research methods • 26 %
UCP:MG128 Project Management • 26 %
UCP:MK141 Marketing Analysis • 26 %
UCP:HO180 International Enterprise in Hospitality and Gastronomy • 22 %
UCP:MA139 Digital marketing • 22 %
UCP:MA170 Social Marketing • 22 %
UCP:MG131 Project management • 13 %
UCP:SZ107 Diploma Paper Seminar • 13 %
2nd year
3rd term
4th term
UCP:CR166 Quality Management Systems • 100 %
UCP:EK120 Public finance • 100 %
UCP:EK122 Quantitative methods in management • 62 %
UCP:MA140 Marketing of small and medium-sized companies • 62 %
UCP:MA171 Selected marketing activities • 62 %
UCP:MG132 Market psychology and consumer behaviour • 62 %
UCP:SZ108 Final State Exam Seminar • 62 %
UCP:SZ109 Diploma Thesis • 62 %
UCP:EK119 Controlling • 38 %
UCP:MA126 Social marketing • 38 %
UCP:MG129 Psychology and Sociology of the Business Market • 38 %
UCP:MK142 Strategic Marketing • 38 %
UCP:SZ106 Final State Exam Seminar • 38 %
The information was preprocessed: 16/8/2025 13:35