UCP:EKE03 Business Economics - Informace o předmětu

EKE03 Business Economics

Rozsah

2/2/0. 5 kr. Ukončení: zk.

Vyučující

Ing. Karolina Macháčková, Ph.D. (přednášející)
Ing. Karolina Macháčková, Ph.D. (cvičící)
Ing. Jiří Zelený, Ph.D. (pomocník)

Garance

doc. Ing. Martin Petříček, Ph.D.
Katedra ekonomie a ekonomiky – University College Prague – Vysoká škola mezinárodních vztahů a Vysoká škola hotelová a ekonomická s.r.o.

Omezení zápisu do předmětu

Předmět je nabízen i studentům mimo mateřské obory.

Mateřské obory/plány

• Hotelnictví (program UCP, BC) (2)
• Management volného času (program UCP, BC)

Cíle předmětu

The aim of the subject is to make the students understand the basic categories of the business economics that facilitate understanding of the position of a company in the economic and social system of the society. A related objective is to teach the students to work with different methods used in the business economics, as a base for managerial decisions. Learning outcomes and competences: Upon successful completion of this course, students will be able to distinguish basic categories of business economics such as enterprise, entrepreneurship, costs, revenues, enterprise resources management so they will be able to understand the processes in business. To use absorbed theoretical background to solve decision problems in practice.

Osnova

• 1. Basic concepts in business economics 2. Objectives of a business, Business environment 3. Types of business companies, Cooperation and integration 4. Company organization, Managerial objectives 5. Understanding competitive strategy 6. Understanding pricing strategies 7. Life cycle of a company 8. Costing 9. Financing, Financial statements 10. Tourism companies - specifics

Literatura

povinná literatura
• BLOCK, Stanley B a Geoffrey A. HIRT. Foundations of Financial Management. New York: McGraw-Hill Companies, 2008, 658 s. ISBN 978-0-07-110079-3. info

doporučená literatura
• SCHMIDGALL, Raymond S. a James W. DAMITIO. Hospitality Industry Financial Accounting. 6. vyd. American Hotel and Lodging Association Educational Institute, 2006, 696 s. ISBN 978-0-86612-284-9. info
• JAGELS, Martin G. Hospitality Management Accounting. John Wiley & Sons. New Jersey: John Wiley & Sons, 2007. ISBN 978-0-471-68789-4. info
• NELLIS, Jeseph a David PARKER. Principles of Business Economics. Edinburgh: Pearson Education Limited, 2006, 421 s. ISBN 978-0-273-69306-2. info
• Synek,M. a kol.:Podniková ekonomika.2010.vyd. Praha: C.H.Beck, 2010. ISBN 978-80-7400-336-3
• Hisrich,R.,D.,Peters,M.,P.: Založení a řízení nového podniku, Praha, Victoria Publishing, 1996, ISBN 80-85865-07-6

neurčeno
• Koráb,V., Peterka,J., Režňáková,M.: Podnikatelský plán,Praha, Computer Press, 2008, ISBN 978-80-251-1605-0
• Stan
• Wöhe, G., Kislingerová, E.: Úvod do podnikového hospodářství, 2. vydání, Praha, G.H.Beck, 2007, ISBN 978-80-7179-897-2

Výukové metody

Lectures and exercises/labs focused on practical examples from individual areas of the corporate economy. During labs students prepare an assignment on a selected topics as a team (group presentation). The group presentation assignment is to contribute to deepening the student’s knowledge base on the chosen topic in order to develop the student's ability in understand the inner workings and performance of a business. Group presentation work will be handed in on the date of seminar presentation. In additional to the group presentation, students will have to resolve a/sit for a financial written exercise at the last class. Without this credit student cannot attend the oral exam.

Metody hodnocení

Contents: Lectures 20, seminars 20 Assignment and presentation Financial written exercise Oral final examination Pass mark 60%

Vyučovací jazyk

Angličtina

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