D 2023

Influence of Modern Technologies in the Hotel Industry on Consumer´s Purchasing Behavior

LEVIČKOVÁ, Věra and Martin POP

Basic information

Original name

Influence of Modern Technologies in the Hotel Industry on Consumer´s Purchasing Behavior

Name in Czech

Vliv moderních technologií v hotelnictví na nákupní chování spotřebitelů

Authors

LEVIČKOVÁ, Věra and Martin POP

Edition

Wroclaw, Tourism in times of dynamic changes in the environment, p. 67 -74, 7 pp. 2023

Publisher

Wroclaw University of Economics and Business

Other information

Language

English

Type of outcome

Proceedings paper

Country of publisher

Poland

Confidentiality degree

is not subject to a state or trade secret

Publication form

electronic version available online

References:

Organization unit

University College Prague – University of International Relations and Institute of Hospitality Management and Economics, Ltd.

ISBN

978-83-67899-21-5

Keywords (in Czech)

chování spotřebitele, hotelnictví, moderní technologie

Keywords in English

consumer behavior, hospitality, modern technology

Tags

International impact
Changed: 9/1/2024 10:32, Ing. Martin Pop, Ph.D.

Abstract

In the original language

Hotel services are one of the forms of personal services provided. Services play an irreplaceable role in people's lives because they satisfy human needs. The society is undergoing constant technical changes, modern technologies penetrate all areas and the hotel services do not remain aside. The guest is influenced by the development of automation technologies, and the rapid development of the Internet and software systems, expecting to meet these trends as part of the use of hotel services and will be able to fully use them as in other areas of life. The article aims to focus on these trends, especially on the analysis of consumers' preferences between self-service reception and classical reception, including other related services such as the use of modern lock systems or the introduction of telephone systems to ensure other hotel stays thanks to applications that allow modern phones. Research carried out at our university was used to determine the behavior of consumers. Obtained primary data can be seen as general information regarding the orientation and preferences of consumers in demand for hotel services offered by hotels using modern means.